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Italy IT Services Global Market Report 2017

Italy IT Services Global Market Report 2017

From $1,000.00

Including: Hardware Support Services, Software And BPO Services, Cloud Services
Covering: IBM, Accenture, HPE, Microsoft, SAP, Fujitsu, TCS, Oracle and NTT data


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Description

Italy information technology services market is expected to grow from around $25 billion in 2016 to over $25.5 billion in 2020. Italy is rapidly increasing its investment in cloud computing technologies. The country’s investment in cloud technology increased by almost 25% in 2015 to reach €1.5 billion.

Where is the largest and fastest growing market for IT Services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The IT services global market report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider IT services market, and compares it with other markets.
• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market and forecasting the future. Drivers and restraints looks at the external factors supporting and controlling the growth of the market.
• Market segmentations break down market into sub markets that are hardware support services, software and BPO services, cloud services.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It draws comparisons with country populations and economies to understand the importance of the market by country and how this is changing.
• Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section highlights the likely future developments in the market and suggests approaches companies can take to exploit this.
• The IT services market section of the report gives context. It compares the IT services market with other segments of the IT services market by size and growth, historic and forecast. It analyses Expenditure Per Capita, Expenditure Per Household, IT Services Indicators Comparison, Internet Penetration, Internet Hosts across selected countries.

Reasons to Purchase

• Outperform competitors using accurate up to date demand-side dynamics information.
• Identify growth segments for investment.
• Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market.
• Create regional and country strategies on the basis of local data and analysis.
• Stay abreast of the latest customer and market research findings
• Benchmark performance against key competitors.
• Develop strategies based on likely future developments.
• Utilize the relationships between key data sets for superior strategizing.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis
• Gain a global perspective on the development of the market.

Scope

Markets covered: Hardware Support Services, Software And BPO Services, Cloud Services

Companies mentioned: IBM, Accenture, HPE, Microsoft, SAP, Fujitsu, TCS, Oracle and NTT data

Countries: Italy

Regions: Europe

Time series: Five years historic and forecast.

Data: Ratios of market size and growth to related markets, population, GDP, IT services Indicators Comparison, Internet Penetration, and Internet Hosts across selected countries.

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Additional Information
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Table Of Contents
1. Information Technology Services Market Characteristics 10
2. Italy’s Information Technology Services Market 11
2.1. Italy’s Information Technology Services Market 11
2.1.1. Italy’s Information Technology Services Market Overview 11
2.1.2. Italy Information Technology Services Historic Market, 2012- 2016 13
2.1.3. Italy Information Technology Services Forecast Market, 2016- 2020 14
2.1.4. Italy Market Size By Segment 15
Hardware Support Services 15
Software and BPO Services 15
Cloud Services 15
2.1.5. Italy Information Technology Services Market, Historic and Forecast, Split By Segment, 2012-2020 16
2.1.6. Italy Per Capita Average Information Technology Services Expenditure Versus Internet Penetration, 2012-2020 17
2.1.7. Italy Information Technology Services Market Size Versus Internet Hosts, 2012-2020 18
3. Information Technology Services Market Global Context 19
3.1. Historic Market Growth 19
Drivers of the Market 20
Emerging Markets Growth 20
Technology Development 20
B2B & B2C Mobility 20
High Valuations of Information Technology Companies 20
Restraints on the Market 20
Multinational Operations Difficulties 20
High R&D Expenditure 20
3.2. Forecast Market Growth 21
Drivers of the Market 21
Economic Growth 21
Smart Cities 22
Government Initiatives 22
Internet of Things (IoT) 22
Digital Advertising Revenues Increasing 22
Restraints on the Market 22
Interest Rate Increases 22
Infrastructural Barriers 22
Reduction in Free Trade 23
4. Porters Five Forces Model 24
Bargaining Power of Buyers 24
Bargaining Power of Suppliers 25
Threat of New Entrants 25
Threat of Substitutes 25
Industry Competition 25
5. PESTLE Analysis 26
Political 27
Economic 27
Technological 28
Environmental 28
Social 28
Legal 29
6. Information Technology Services Market Segmentation 30
6.1. Global Segmentation 30
Hardware Support Services 31
Software and BPO Services 31
Cloud Services 31
Global Information Technology Services Market, Historic and Forecast, Split By Segment, 2012-2020 32
Cloud Services 32
Software and BPO Services 32
Hardware Support Services 32
6.2. Hardware Support Services 33
6.2.1. Market Characteristics 33
6.2.2. Market Trends And Strategies 34
Software Products Integration 34
Growing Demand For Cloud Data Recovery 34
Software Installations Automation 34
Single to Multiple Services Shift 34
6.3. Software And BPO Services 36
6.3.1. Market Characteristics 36
6.3.2. Market Trends And Strategies 36
Cloud/Software As A Service (Saas) 36
Virtualization 37
Data Analytics For Gaining Insights 37
Software Artificial Intelligence (AI) and Automation 37
Robotics In Business Process Outsourcing 37
ITIL/ISO Certifications In The IT Industry 37
6.4. Cloud Services 38
6.4.1. Market Characteristics 38
6.4.2. Market Trends And Strategies 39
Growing Demand of Hybrid Cloud 39
Faster Data Processing 39
Cloud As A Service 40
Green Data Centers 40
7. Information Technology Services Market Regional And Country Analysis 41
7.1. Global Information Technology Services Market, 2016, By Region 41
7.2. Global Information Technology Services Market, 2012- 2020, Historic and Forecast, By Region 43
7.3. Information Technology Services Market, 2016, By Country 45
7.4. Information Technology Services Market, 2012- 2020, Historic and Forecast, By Country 47
8. Global Information Technology Services Market Comparison with Macro Economic Factors 49
8.1. Information Technology Services Market Size, Percentage Of GDP, Global 49
8.2. Per Capita Average Information Technology Services Expenditure, Global 50
9. Information Technology Services Market Comparison With Macro Economic Factors Across Countries 51
9.1. Information Technology Services Market Size, Percentage Of GDP, By Country 51
9.2. Per Capita Average Information Technology Services Expenditure, By Country 52
9.3. Per Household Average Information Technology Services Expenditure, By Country 53
10. Information Technology Services Indicators Comparison 55
10.1. Internet Penetration, By Country, 2016 55
10.2. Per Capita Information Technology Services Expenditure Versus Internet Penetration, By Country, 2016 57
10.3. Internet Hosts, By Country, 2016 59
10.4. Information Technology Services Market Size Versus Internet Hosts, By Country, 2016 61
10.5. Number Of Registered Domains, By Country, 2016, Millions 63
10.6. Number Of Registered Businesses, By Country, 2016, Millions 65
10.7. Average Spending on Information Technology Services By Registered Businesses, By Country, 2016 67
11. Information Technology Services Market Competitive Landscape 69
11.1. Company Profiles 70
11.2. IBM 70
11.2.1. Overview 70
11.2.2. Products And Services 70
11.2.3. Strategy 71
11.2.4. Financial Performance 71
11.3. Accenture 72
11.3.1. Overview 72
11.3.2. Products And Services 72
11.3.3. Strategy 73
11.3.4. Financial Performance 74
11.4. HPE 75
11.4.1. Overview 75
11.4.2. Products And Services 75
11.4.3. Strategy 75
11.4.4. Financial Performance 76
11.5. Microsoft 77
11.5.1. Overview 77
11.5.2. Products And Services 77
11.5.3. Strategy 77
11.5.4. Financial Performance 78
11.6. SAP 79
11.6.1. Overview 79
11.6.2. Products And Services 79
11.6.3. Strategy 79
11.6.4. Financial Performance 80
11.7. Fujitsu 81
11.7.1. Overview 81
11.7.2. Products And Services 81
11.7.3. Strategy 81
11.7.4. Financial Performance 81
11.8. Tata Consultancy Services 82
11.8.1. Overview 82
11.8.2. Products And Services 83
11.8.3. Strategy 83
11.8.4. Financial Performance 84
11.9. Oracle 84
11.9.1. Overview 84
11.9.2. Products And Services 85
11.9.3. Strategy 85
11.9.4. Financial Performance 86
11.10. NTT Data 86
11.10.1. Overview 86
11.10.2. Products And Services 87
11.10.3. Strategy 87
11.10.4. Financial Performance 88
12. Information Technology Services Market Customer Information 89
Shared Services Survey Findings 89
Reasons For Opening a new SSC and factors for choosing SSC Location In The Future 89
Functions Performed In SSC’s 89
Cloud Computing Has A Significant Presence In The Banking Industry 89
Challenges To Cloud Technology 89
Most Of The Cloud Outages Faced Were Preventable 89
Moving More Workload To Cloud 90
European Companies Outsource More IT services 90
IT Services Budget Allocation 90
13. Key Mergers And Acquisitions In The Information Technology Services Market 91
14. Market Background: Global Information Technology Market 92
14.1. Information Technology Market Characteristics 92
14.2. Information Technology Market Historic Growth 93
Drivers of the Market 94
Technology Development 94
High Valuations on Technology Companies 94
Large Talent Pool in Low Cost Economies 94
Restraints on the Market 94
Software Piracy 94
Multinational Operations 94
14.3. Information Technology Market Forecast Growth 95
Drivers of the Market 96
Economic Growth 96
Smart Cities 96
Government Initiatives 96
Restraints on the Market 96
Impact of E-waste 96
Reduction in Free Trade 96
15. Appendix 97
15.1.1. NAICS Definitions of Industry Covered in This Report 97
15.1.2. Abbreviations 98
15.1.3. Currencies 98
15.1.4. Research Methodology 98
15.1.5. Research Inquiries 99
15.1.6. The Business Research Company 99
15.1.7. Copyright and Disclaimer 99
15.1.5. Research Inquiries 98
15.1.6. The Business Research Company 98
15.1.7. Copyright and Disclaimer 98

Executive Summary
Italy’s IT services market is the seventh largest in the world. It currently occupies 2.6% of the global IT services market. The market value of IT services accounts for around 33% of the overall IT market in Italy, the second highest proportion after Spain. The IT services market grew at a CAGR of 0.1% in the historic period and is expected to grow at a CAGR of 0.7% in the forecast period. The slow grown can be mainly attributed to the challenges faced during the country’s financial crisis, leading to fall in smartphone and tablet users, slow growth in social network, unemployment, reduced investment in startups, and low demand of IT services such as cloud computing, IaaS, and hardware support services.

Italy information technology services market is expected to grow from around $25 billion in 2016 to over $25.5 billion in 2020. Italy is rapidly increasing its investment in cloud computing technologies. The country’s investment in cloud technology increased by almost 25% in 2015 to reach €1.5 billion. According to NextValue, an Italian research company, the total revenue generated by cloud technology in 2014 was €1.8 billion, which equaled 7% of the total IT expenditure of the country.

In 2016, the social media penetration reached 47% while the global average was 31% . In the European region, Italy ranks amongst the highest in social network usage rate with at least 69% of internet users visiting social networks. According to eMarketer, the country’s social media users are expected to rise from 26.1 million in 2016 to 29.7 million in 2020 . The market value of IT services account for about 33% of the Italian IT market. In January 2016, it was estimated that an average social media user spends almost 2 hours on social media per day.
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