The client wanted to understand the backlit film market in the USA, Europe and China, including information on: Historic and forecast market size Product analysis Competitor analysis
Research findings were delivered to the client as a custom report covering: Market characteristics Market size and growth in the USA, Europe and China Dominant product types in the USA, Europe and China Pricing analysis Competitive landscape Conclusions and recommendations
We conducted research through: Primary research: 10+ interviews with senior executives from leading TV companies and TV retailers Secondary research: Resources such as industry associations, news sources and blogs, company filings, annual reports, and other publicly available information
The client was satisfied with the findings of our study. The client could understand the market potential across the USA, Europe and China.