FAQs

Out-Of-Home Advertising Global Market Report 2021 - By Type (Billboard, Transport, Street Furniture, Transit Displays), By Platform (Static, Digital), By Application (Food and Beverage Industry, Vehicle Industry, Health and Medical Industry, Commercial and Personal Services, Consumer Goods), COVID-19 Impact And Recovery

What is the definition of the out-of-home advertising market?

The OOH (out-of-home) advertising market consists of the sales of advertising services and related goods by entities that plan, develop, create and manage advertisement and promotional activities at out-of-home advertisement facilities. Only goods and services traded between entities or sold to end consumers are included.

How will the out-of-home advertising market drivers and restraints affect out-of-home advertising market dynamics? What forces will shape the out-of-home advertising industry going forward?

The OOH (out-of-home) advertising market growth is aided rising urban population. However, some OOH (out-of-home) advertising market restraints include volatile cost of advertising

What is the forecast market size of the out-of-home advertising market?

The OOH (out-of-home) advertising market forecast is expected to reach $33.54 billion in 2025 at a compound annual growth rate of 6.8%.

How is the out-of-home advertising market segmented?

The global out-of-home advertising market is segmented -
1) By Type: Billboard, Transport, Street Furniture, Transit Displays, Others
2) By Platform: Static, Digital
3) By Application: Food and Beverage Industry, Vehicle Industry, Health and Medical Industry, Commercial and Personal Services, Consumer Goods, Others

Which region has largest share, and what is the market size and growth by geography according to the out-of-home advertising global market report?

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Who are the key players of the global out-of-home advertising market?

Top competitors in the OOH (out--of-home) advertising market are Daktronics Inc., JCDecaux SA, Lamar Advertising Co., OUTFRONT Media Inc., Ströer SE & Co. KGaA, Clear Channel Outdoor Holdings Inc., Exterion Media, oOh!media Limited, Intersection, Watchfir

What are the key trends in the global out-of-home advertising market?

Major trends influencing the OOH (out--of-home) advertising market include using artificial intelligence to advertise their product.

What are the major opportunities in the out-of-home advertising market and the approaches companies can take to take advantage of them?

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How does the out-of-home advertising market relate to the overall economy and other similar markets?

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