How Has the Amusements Market Size Evolved in Recent Years?
The amusements market has seen considerable growth due to a variety of factors.
• The size of the amusements market has witnessed robust growth in the past few years. The market is projected to expand from $668.09 billion in 2024 to $718.03 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 7.5%.
A surge in leisure time, tourism expansion, advancements in entertainment technology, family-oriented entertainment, along with effective event marketing and promotion strategies have contributed to the historic growth of this market.
What Are The Predictions for The Amusements Market?
The amusements market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for amusements is projected to experience consistent growth in the upcoming years, reaching $869.55 billion in 2029 with a compound annual growth rate (CAGR) of 4.9%.
Sustainable approaches, a focus on the experience economy, digital and augmented reality (AR), as well as a focus on health and wellness and personalized experiences contribute to this projected growth. Some of the prominent trends during this forecasted period include the amalgamation of virtual and physical experiences, mobile and pop-up attractions, themed entertainment, sustainable design and practices, and the incorporation of art and culture.
Which Drivers Are Accelerating Growth In The Amusements Market?
The growth in social media usage and access to broad media is having a beneficial impact on the amusement market. Social media platforms have become a significant avenue for visitors to amusement centres like amusement parks, where they share their experiences, photos, and videos. This, in turn, informs others of the attractions and experiences these parks offer. A survey by Visa, a payment and cards firm, revealed that 73% of Asians check in online during their vacations, while 71% of people publish their experiences on social media platforms. For amusement services like casinos and amusement parks, social media has emerged as the most potent marketing instrument to attract new visitors. The amusement market is predicted to grow in the future due to the pervasive use of social media.
What Are The Core Segments Of The Global Amusements Market?
The amusements market covered in this report is segmented –
1) By Type: Amusement Parks, Gambling
2) By Age Group: Below 25 Years, 26 to 39 Years, 40 to 59 Years, 60 to 74 Years
3) By Visitors' Gender: Male, Female
Subsegments:
1) By Amusement Parks: Theme Parks, Water Parks, Family Entertainment Centers, Adventure Parks
2) By Gambling: Casinos, Online Gambling, Sports Betting, Lottery Services
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Which Emerging Trends Are Reshaping The Amusements Market Size?
Amusement park experiences are being increasingly enhanced through the use of virtual and augmented reality technologies. Virtual reality creates a 3D environment generated by a computer that allows for interactive experiences, while augmented reality introduces digital elements into real-world settings. These technologies are being incorporated in rides and theatric-centric attractions at amusement parks. For example, Plopsaland De Panne situated in De Panne, Belgium, introduced a new virtual reality wooden roller coaster called Heidi the Ride that can achieve speeds exceeding 43mph. Additionally, SeaWorld has initiated a new ride in Orlando known as the Kraken Virtual Reality Roller Coaster. The Weave Breaker coaster introduces the unique concept of jet skiing within an amusement park. Meanwhile, Universal Studios has incorporated augmented reality elements in their The Walking Dead mazes.
Who Are the Key Players In The Amusements Market?
Major companies operating in the amusements market include:
• China Sports Lottery
• China Welfare Lottery
• The Walt Disney Company
• Sociedad Estatal Loterías y Apuestas del Estado S.A.
• Maruhan
• Flutter Entertainment plc
• The Hong Kong Jockey Club
• Tabcorp Holdings Ltd.
• Oriental Land Company Ltd.
• Penn National Gaming Inc
• Comcast Corporation (Universal Studios)
• Six Flags Entertainment Corporation
• Cedar Fair Entertainment Company
• SeaWorld Entertainment Inc.
• Merlin Entertainments
• Sony Interactive Entertainment (PlayStation)
• Nintendo Co. Ltd.
• Activision Blizzard Inc.
• Electronic Arts Inc.
• Capcom Co. Ltd.
• Bandai Namco Entertainment Inc.
• Hasbro Inc.
• Mattel Inc.
• LEGOLAND Parks
• Live Nation Entertainment Inc.
• ViacomCBS Inc. (Nickelodeon)
• Discovery Inc. (Discovery Theme Parks)
• Cineworld Group
• AMC Entertainment Holdings Inc.
• Dave & Buster's Entertainment Inc.
• The Hershey Company (Hersheypark)
• Carnival Corporation (Carnival Cruise Line)
• Royal Caribbean Group (Royal Caribbean International)
• SeaDream Yacht Club
• Palace Entertainment
• Parques Reunidos
• Vail Resorts Inc.
• Dalian Wanda Group (Wanda Cultural Tourism).
What Are The Regional Insights Into The Amusements Market?
Asia-Pacific was the largest region in the amusements market in 2023. Eastern Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the amusements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
