What Has Been The Historical And Current Growth Of The Antivirus Software Market?
The antivirus software market has seen considerable growth due to a variety of factors.
• The size of the antivirus software market has been showing consistent growth over the past years. It is projected to expand from $4.13 billion in 2024 to $4.23 billion in 2025, with a compound annual growth rate (CAGR) of 2.4%.
This growth during the historical period is linked to the escalating cybersecurity threats, growing connectivity and internet usage, concerns over data privacy, business and financial risks, as well as compliance with government regulations.
What is the Forecasted Market Size and CAGR for the Antivirus Software Market?
The antivirus software market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for antivirus software is predicted to experience robust growth in the coming years, reaching a value of $5.52 billion in 2029 with a compound annual growth rate (CAGR) of 6.9%.
The anticipated growth during the forecast period can be linked to factors such as ransomware and advanced persistent threats (APTs), incorporation with endpoint security, and concerns about IoT security. Key emerging trends within this forecast period contain protecting and mitigating ransomware, security solutions for mobile devices, automation and orchestration of security, protection of identity and prevention of phishing, along with regulatory compliance and features for data privacy.
What Are The Core Factors Supporting Growth In Antivirus Software Market?
The growth of the antivirus software market is likely to be fueled by the rising number of cyber-attacks in the forthcoming years. A cyber-attack, which is an assault initiated from cyberspace, is intended to disrupt, disable, destroy, or manipulate a computer or any other device deliberately. There's a surge in the hacking incidents as well as data leaks in machines like computers, laptops, and mobiles via malware or viruses. Antivirus software has the potential to obstruct or circumvent the entry of the virus or malware into the device, thereby deterring cyber-attacks. For example, in February 2023, the Australian Cyber Security Centre, a cyber security agency based in Australia, reported that they received 76,000 cybercrime reports in 2022, a surge of roughly 13% from the last fiscal year. Consequently, the escalating number of cyber-attacks is accelerating the antivirus software market.
What are the Market Segments in the Antivirus Software Market?
The antivirus software market covered in this report is segmented –
1) By Type: Computers, Tablets, Smart Phones, Other Types
2) By Operating System: Windows, MAC, Android Or IOS Or Linux
3) By End User: Corporate, Personal, Government
Subsegments:
1) By Computers: Desktop Antivirus Software, Laptop Antivirus Software, Enterprise Antivirus Solutions
2) By Tablets: Android Tablet Antivirus Software, iOS Tablet Antivirus Software
3) By Smart Phones: Android Phone Antivirus Software, iOS Phone Antivirus Software, Mobile Security Suites
4) By Other Types: Cloud-Based Antivirus Solutions, Internet Security Suites, Network Antivirus Solutions
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What Trends are Shaping the Antivirus Software Market?
Significant firms in the antivirus software market are making a shift towards the strategic partnership strategy to safeguard their customers on the internet. Strategic partnerships involve a system where firms utilize each other's unique abilities and resources for shared advantages and triumphs. For instance, Telefónica Tech, which offers comprehensive technology solutions and hails from Spain, collaborated with McAfee Corp., a computer security firm based in the US, in September 2022. Following this collaboration, Telefónica Tech included McAfee Multi Access in its product suite. As a result, the company is now capable of providing improved security centered on device protection to its clientele.
Who Are the Key Players in the Antivirus Software Market?
Major companies operating in the antivirus software market include:
• Tencent Holdings Limited
• Fortinet Inc.
• Symantec Corporation
• McAfee LLC
• Trend Micro Incorporated
• Qihoo 360 Technology Co. Ltd.
• Bitdefender S.R.L.
• CrowdStrike Inc.
• Avira Operations GmbH & Co. KG
• Avast Software s.r.o.
• Kaspersky Lab AO
• ESET spol. s r.o.
• Trustwave Holdings Inc.
• Quick Heal Technologies Limited
• ConnectWise LLC
• Webroot Inc.
• SentinelOne Inc.
• Microsoft Corporation
• Comodo Cybersecurity Inc.
• Cheetah Mobile Inc.
• Panda Security S.L.
• F-Secure Corporation
• AVG Technologies CZ s.r.o.
• Sophos Limited
• G DATA CyberDefense AG
• OneLogin Inc.
• Lavasoft Limited
• AhnLab Inc.
• Rising Antivirus International Co. Ltd.
• Jigsaw Security Enterprise LLC
What are the Regional Insights into the Antivirus Software Market?
North America was the largest region in the antivirus software market in 2024. Europe was the second-largest region in the antivirus software market share. The regions covered in the antivirus software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
