The catalogue market has demonstrated significant growth recently, showcasing the increasing value of both traditional and digital catalogues.
• The market size in 2024 was $89.89 billion and was projected to ascend to $108.07 billion in 2025, a notable CAGR of 20.2%.
This expansion resulted primarily from print dominance, shifts in consumer behavior, and the importance of design and aesthetics in the catalogue industry.
The catalogue market is projected for rapid growth in the upcoming years.
• The forecasted size for this sector is $212.58 billion by 2029, accompanied by a substantial CAGR of 18.4%.
Key drivers for this growth include digital transformation, e-commerce integration, sustainability, and mobile accessibility. Notable trends for the period will be personalization and ai, data analytics, omnichannel integration, mobile-centric approaches, content-rich catalogues, and subscription catalogues.
The increasing necessity to enhance customer experience and satisfaction is a significant force propelling the catalogue market's onward growth. Catalogues are handy tools for improving customer collaboration, enhancing user experience, and assisting buyers in swift product comparison and decision-making. According to the 2022 Zendesk CX Trends report, a positive customer service experience increases the likelihood of another purchase by 81% of consumers, further emphasizing the critical role of customer satisfaction in driving catalogue market growth.
The catalogue market addressed in this report is segmented by –
1) Type: Paper Or Print, Digital
2) Organization Size: Large Enterprises, Small And Medium-Sized Enterprises
3) Industry Vertical: Retail And E-commerce, FMCG, BFSI, IT And Telecom, Media And Entertainment, Travel And Hospitality, Other Industrial Verticals
Major companies in the catalogue market emphasize on the development of innovative solutions like product catalogues to streamline data management, upgrade user experience, and amplify search capabilities. For instance, Wavelo, a Canada-based cloud software company, unveiled a new product catalog in June 2024 that aims to assist telecom operators in improving customer retention and acquisition.
Major movers in the catalogue market incorporate:
• Akeneo
• Drawtify
• Flipp Corporation
• FlippingBook
• Flipsnack
• Bonial
• DCatalog
• Oracle Corporation
• SAP SE
• Coupa Software Inc.
These leaders are propelling innovation and contributing to the robust competitive landscape of the catalogue market.
In 2024, North America emerged as the largest region in the catalogue market while the Asia-Pacific region is anticipated to be the fastest-growing in the forecast period. The regions evaluated in this report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.