The Customer Journey Mapping Software Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
What are the Historical Growth Trends in the Customer Journey Mapping Software Market?
The market size of the Customer Journey Mapping Software Global Market Report 2024 has seen rapid growth in recent years. The market is projected to increase from $14.2 billion in 2024 to $16.46 billion in 2025, with a compound annual growth rate (CAGR) of 15.9%.
What are the 2025 Market Projections: Forecasted Size & Growth Rate for the Customer Journey Mapping Software Industry?
The global market size for customer journey mapping software is anticipated to expand to $34.66 billion by 2029, with a compound annual growth rate (CAGR) of 20.5%.
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What are the Key Growth Drivers Fueling the Customer Journey Mapping Software Market?
The key drivers in the customer journey mapping software market are:
• Adoption of AI and predictive analytics in customer journey mapping
• Increasing demand for personalized customer experiences
• The need for cross-functional collaboration in customer journey mapping
• Focus on customer retention and loyalty as a business growth strategy
Global Market Segmentation: Identifying Major Customer Journey Mapping Software Industry Segments
The customer journey mapping software market covered in this report is segmented –
1) By Component: Software, Services, Consulting Services
2) By Organization Size: Small and Medium Enterprises, Large Enterprises
3) By Deployment: On-Premise, Cloud-based
4) By End Users: BFSI, Retail And Consumer Goods, Media And Entertainment, Healthcare And Pharmaceutical, Automotive, IT And Telecommunication, Travel And Hospitality, Education, Other End Users
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What are the Emerging Trends Shaping the Future of the Customer Journey Mapping Software Market?
The key trends in the internet of things (iot) in energy market are:
• Emotional journey mapping is an emerging trend in the market.
• Integration with Customer Relationship Management (CRM) systems is increasingly shaping the market's future.
• The focus on customer retention is growing in importance and is a key influence on future trends.
• Mobile-centric capabilities and collaborative workflows are significant upcoming trends.
Who Are the Top Competitors & Leading Players in the Customer Journey Mapping Software Market?
Major companies in the customer journey mapping software market are:
• Smaply GmbH
• UXPressia Inc.
• Adobe Inc.
• Contentsquare SAS
• Glassbox Digital UK Ltd.
• CleverTap Inc.
• MoEngage Inc.
• WebEngage Marketing Cloud Solutions Private Limited
• Salesforce.com Inc.
• Custellencia LLC
• Whatfix Inc.
• Cemantica Labs Private Limited
• SurveySparrow Inc.
• The Rocket Science Group LLC
• Hotjar Limited
• Mixpanel Inc.
• FullStory Inc.
• UserZoom Technologies Inc.
• UserTesting Inc.
• Qualtrics LLC
• Medallia Inc.
• Clarabridge Inc.
Regional Dominance: Which Area Leads the Global Customer Journey Mapping Software Market?
North America was the largest region in the customer journey mapping software market in 2024
