The digitally printed wallpaper market has seen considerable growth due to a variety of factors.
•The market for digitally printed wallpapers has seen significant expansion in the recent past. The market value is anticipated to surge from $9.13 billion in 2024 to a whopping $10.39 billion in 2025, showcasing a compound annual growth rate (CAGR) of 13.8%.
Factors contributing to the growth witnessed in the historic period include a shift in interior design tastes, emphasis on environmental sustainability, affordable mass personalization, expedited production times, growth in real estate and construction sectors, and evolving consumer lifestyles.
The digitally printed wallpaper market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for digitally printed wallpapers is predicted to experience a swift expansion in the upcoming years. The projected growth to "$17.44 billion by 2029, with a Compound Annual Growth Rate (CAGR) of 13.8%,
can be credited to factors, such as the use of artificial intelligence (ai) in design, swift urbanization and home construction, growing acceptance of environmentally sustainable materials, incorporation of smart home technology, and the advent of 3d printing. Customization and personalization, environment-friendly materials, state-of-the-art printing technologies, incorporating 3d printing, digital art, and artist collaborations are major trends prevailing in the forecast period.
The growth of the digitally printed wallpapers market is projected to surge with increasing urbanization. This process involves the migration of people from the countryside to cities, leading to the enlargement and advancement of urban areas. Several factors, such as enhanced financial prospects, superior infrastructure, and higher standards of living, are responsible for the increase in urbanization. This growth in urban populations necessitates unique and personalized living spaces. Digitally printed wallpapers provide tailored designs to suit various individual city resident preferences. The World Economic Forum, an independent international organization based in Switzerland, reported in April 2022 that over 4.3 billion individuals, which corresponds to 55% of the global population, inhabited urban environments. This statistic is predicted to scale up to 80% by 2050. Thus, escalating urbanization is stimulating the expansion of the digitally printed wallpapers market.
The digitally printed wallpaper market covered in this report is segmented –
1) By Substrate: Nonwoven, Paper, Other Substrates
2) By Printing Technology: Inkjet, Electrophotography
3) By End-User: Residential, Commercial, Automotive And Transportation
Subsegments:
1) By Nonwoven: Vinyl Coated Nonwoven, Fiber-Based Nonwoven
2) By Paper: Coated Paper, Uncoated Paper
3) By Other Substrates: Fabric, Vinyl, Glass, Plastic
A key trend gaining traction in the world of digitally printed wallpapers is technological advancement. Many significant companies in the digital products manufacturing industry are directing their efforts towards technological innovation to fortify their market position. An example of this is when India-based graphic arts solutions company, Insight Print Communication, introduced the HP Latex 630 series in April 2024. This modern range of wide-format printers is specifically designed for signage and decor sectors. Celebrating the 15th year of HP's groundbreaking water-based latex technology, the series includes models such as the HP Latex 630W. This model provides a vast printing width of 64 inches and is designed for vivid color reproduction and comprehensive color spectrum. By utilizing advanced fourth-generation ink formulations, these printers can produce superior quality prints on a range of materials, including vinyl, wallpaper, and canvas, without emitting any volatile organic compounds (VOCs).
Major companies operating in the digitally printed wallpaper market include:
• A.S. Création Tapeten AG
• Flavor Paper
• 4Walls Inc.
• Graham and Brown Ltd.
• Great Wall Custom Coverings Corporation
• Hollywood Monster Company
• Color X Inc.
• Moonavoor Seinakattestuudio
• Muraspec Decorative Solutions Ltd.
• MX Display Corporation
• The Printed Wallpaper Company
• Vision Sign and Digital Ltd.
• John Mark Ltd.
• Arte International
• Asheu Wallpaper Factory
• Astek S.A.
• Glamora Srl
• Daisy James
• Grandeco WallFashion Group
• Arthouse Ltd.
• ASLAN S.L.
• Brewster Home Fashions Inc.
• Cole & Son Wallpapers Ltd.
• Eijffinger b.v.
• Emery & Cie
• Erbessan GmbH & Co. KG
• Harlequin Group plc
• Instamural LLC
• Komar GmbH
• Papillon Diffusion S.A.S.
North America was the largest region in the digitally printed wallpaper market in 2024.Asia-Pacific is expected to be the fastest-growing region in the global digitally printed wallpaper market report during the forecast period. The regions covered in the digitally printed wallpaper market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa