Electronic (E) Tourism refers to the use of digital technologies and the internet to facilitate and enhance the travel and tourism experience. E-tourism helps streamline the travel planning process and provides travelers with more information and options to make informed decisions.
Electronic (E) Tourism Global Market Report 2024 provides data on the global electronic (e) tourism market such as market size, growth forecasts, segments and geographies, competitive landscape including leading competitors’ revenues, profiles and market shares. The electronic (e) tourism market report identifies opportunities and strategies based on market trends and leading competitors’ approaches.
In the electronic tourism industry, the market expanded from $1,043.34 billion in 2023 to $1,149.84 billion in 2024 at a CAGR of 10.2%, driven by internet accessibility, mobile technology, online booking platforms, social media, competitive pricing, and the global tourism boom. It is anticipated to grow to $1,703.88 billion by 2028 at a CAGR of 10.3%, fueled by demand for personalized travel, blockchain adoption, sustainable tourism, and virtual tourism. Key trends include contactless payments, AI-driven chatbots, eco-friendly travel, data-based personalization, and smart tourism technologies.
The increasing interest in heritage travel is expected to propel the electronic tourism market. Heritage travel focuses on visiting cultural and historical sites to explore and appreciate a region's history and architecture. E-tourism enhances this trend by providing online resources, virtual tours, and booking services for heritage sites. A survey in November 2023 revealed that 67% of adults visited a heritage site in the past year, while digital engagement with such sites also grew by 2%. This growing interest in heritage travel is driving the e-tourism market forward.
Get Your Free Sample Of The Global Electronic (E) Tourism Market ReportThe electronic (E) tourism market covered in this report is segmented –
1) By Type Of System: Computer Reservation Systems, Property Management Systems, Social Networks, Global Distribution Systems
2) By Booking Behavior: Spontaneous Travelers, Meticulous Planners, Tech-reliant Travelers
3) By Travel Style: Adventure Seekers, Luxury Travelers, Cultural Enthusiasts, Business Travelers
4) By Application: Hospitality Industry, Aerospace And Medical Industry
In the electronic tourism market, businesses are moving toward personalized recommendation systems like AI-based trip planners to enhance customer engagement and boost bookings. Booking.com, a Netherlands-based online travel agency, introduced an AI Trip Planner in June 2023, allowing users to receive personalized travel recommendations and book accommodations through an interactive, AI-driven platform.
North America was the largest region in the electronic (E) tourism market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the electronic (E) tourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.