How Has The Embedded Analytics Market Size Evolved In Recent Years?
The embedded analytics market has seen considerable growth due to a variety of factors.
• In recent years, the size of the embedded analytics market has experienced swift expansion. It's predicted to rise from a worth of $69.49 billion in 2024 to $78.21 billion in 2025, displaying a compound annual growth rate (CAGR) of 12.5%.
The amalgamation of analytics into business functions, the escalating demand for immediate data insights, the emergence of self-service business intelligence, an amplified focus on data-guided decision making, and the adoption of embedded analytics in customer relationship management (CRM) systems have all driven this growth during the historic period.
What Are The Estimated Market Size And Expected Annual Growth Rates For Global Embedded Analytics Market?
The embedded analytics market is expected to maintain its strong growth trajectory in upcoming years.
• The size of the embedded analytics market is anticipated to experience swift expansion in the upcoming years, reaching a size of $152.28 billion in 2029 with a compound annual growth rate (CAGR) of 18.1%.
The projected rise in the forecast timeline can be credited to the augment of embedded analytics in internet of things (IoT) applications, escalating requirement for predictive and prescriptive analytics in applications, embedding of analytics within cloud-based platforms, and implementation of embedded analytics for specialised industrial solutions. Key trends predicted during the forecast period involve the advancements in natural language processing (NLP) in embedded analytics, importance on data security and adherence in embedded analytics, the amalgamation of real-time streaming analytics in embedded solutions, utilization of embedded analytics in mobile and edge computing, and concentration on collaborative and social analytics in embedded infrastructures.
What Are The Essential Drivers Behind The Growth Of The Embedded Analytics Market?
The surge in demand from organizations that rely heavily on data is set to drive the growth of the embedded analytics market. These data-centric organizations gather, track, and analyze raw data to aid in internal decision-making. The escalating diversity and intricacy in data arrays amplify the need for embedded analytics, assisting employees in decision-making, outsmarting competitors and providing insights to clients. For example, a study published by the UK government in June 2023 revealed that the number of registered data-driven companies in the UK had reached 5,116,743 by March 2023, representing a 4.5% increase since March 2022. Consequently, the strong demand from these data-focused organizations will significantly influence the expansion of the embedded analytics market.
How Is The Global Embedded Analytics Market Divided Into Key Segments?
The embedded analytics market covered in this report is segmented –
1) By Solution: Software, Services
2) By Deployment Mode: On-Premise, Cloud-Based
3) By Organization Size: Small And Medium Enterprises, Large Enterprises
4) By Application: Finance, HR, IT, marketing And Sales, Production, Other Applications
5) By End-User Vertical: Telecommunications And IT, Retail, Healthcare, Manufacturing, Other Verticals
Subsegments:
1) By Software: Business Intelligence Tools, Data Visualization Software, Reporting And Dashboard Tools, Predictive Analytics Software
2) By Services: Consulting Services, Integration Services, Support And Maintenance Services, Training And Education Services
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What Trends Are Reshaping The Future Of The Growth Analysis Market?
Technological progress is proving to be a popular trend in the embedded analytics market. Major corporations are integrating cutting-edge technology into embedded analytics tools to enhance their various applications. To illustrate, insightsoftware, an American software firm, introduced Logi Symphony in October 2023. This system, which provides embedded business intelligence and analytics capabilities for any web-based application, features many new capabilities to help businesses create applications that keep customers captivated through vast data-based experiences. Logi Symphony also promotes smooth integration, flexible personalization, and composability, improving the user experience. It accelerates the launch of enterprise application teams' products, supports data-driven decision-making, boosts customer retention and engagement via in-app contextual analytics, and facilitates data monetization through self-service analytics.
Who Are the Key Players in the Embedded Analytics Market?
Major companies operating in the embedded analytics market include:
• MicroStrategy Incorporated
• TIBCO Software Inc.
• Tableau Software LLC
• SAS Institute Inc.
• Oracle Corporation
• The International Business Machines Corporation
• Microsoft Corporation
• Infor Inc.
• SAP SE
• Yellowfin International Pty. Ltd.
• Sisense Inc.
• OpenText Corporation
• QlikTech International AB
• GoodData
• Zoho Analytics
• Logi Analytics Inc.
• Izenda Inc.
• Vertica Systems Inc.
• Exago
• Inc.
• Phocas Software
• Dundas Data Visualization Inc.
• InetSoft Technology Corp.
• Pyramid Analytics
• Anaplan Inc.
• Cloudera Inc.
• Dataiku Inc.
What are the Regional Insights into the Embedded Analytics Market?
North America was the largest region in the embedded analytics market in 2024.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the embedded analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
