What Is The Current and Historic Market Size Analysis Of The Event Management Software Market?
The event management software market has seen considerable growth due to a variety of factors.
• In the past few years, the event management software market size has seen a rapid increase. The growth is expected to surge from $8.07 billion in 2024 to $9.09 billion in 2025, yielding a compound annual growth rate (CAGR) of 12.7%.
The historic period's growth is credited to increased demand for automation and efficiency, an emphasis on data security and compliance, widespread industry adoption, emphasis on customization and branding, and the emergence of event registration platforms.
What Are The Predictions for The Event Management Software Market Size In The Coming Years?
The event management software market is expected to maintain its strong growth trajectory in upcoming years.
• The market for event management software is anticipated to experience significant expansion in the coming years. It's projected to balloon to $15.03 billion by 2029, presenting a compound annual growth rate (CAGR) of 13.4%.
This expected growth in the forecast period can be associated with factors such as capabilities for personalization, sustainability and environmentally friendly events, emphasis on accessibility and inclusivity, evolving compliance norms, crowdsourcing, and participant contribution. Key trends during this forecast period will feature hybrid and virtual event strategies, integrated event systems, mobile event applications, contactless event solutions, intensified security protocols, and the application of blockchain technology for ticketing and security purposes.
Which Drivers Are Accelerating Growth In The Event Management Software Market?
The burgeoning trend of conducting virtual events has substantially fueled the expansion of the event management software market. Virtual events, entirely held and directed online, offer attendees the scope to view or engage from any global location, with a single or multi-track presentation or cooperative sessions on their agendas. These sessions are virtually disseminated through webinars, internal and external hybrid events, and virtual conferences. In October 2024, a study conducted by Event Academy, a reputed event management teaching institution based in London, surveyed the involvement of 7,424,640 individuals on worldwide social media platforms for a full year till September 19th, 2024, to gauge the present status of event advertising. According to the research findings, virtual events were the primary focus for 62% of the surveyed participants. In 2023, the worldwide virtual events market held a whopping value of $171.4 billion, which is projected to soar to $889 billion by 2032. Additionally, event marketers favored workshops (14.9%), networking events (14.6%), virtual conferences (13.4%), and live Q&A sessions (11.3%). Conversely, charity events saw lower engagement at 6.7%, while online courses and product launches flagged in engagement with 6.6% and 5.1% respectively. Hence, an escalating inclination towards virtual events is propelling the growth of the event management software market.
What Are The Core Segments Of The Global Event Management Software Market?
The event management software market covered in this report is segmented –
1) By Component: Software, Services
2) By Deployment Type: On-premise, Cloud
3) By Organization Size: Small, Medium, Large
4) By End-User: Corporate, Government, Third-Party Planners, Education, Other End-Users
Subsegments:
1) By Software: Event Registration Software, Event Planning Software, Event Ticketing Software, Event marketing Software, Attendee Engagement Software, Event Analytics Software
2) By Services: Consulting Services, Implementation Services, Support And Maintenance Services, Training Services
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Which Emerging Trends Are Reshaping The Event Management Software Market Size?
Leading businesses in the event management software market are debuting innovative event platforms with a focus on boosting attendee involvement at events. The event management software platforms, essentially digital aids, are developed to simplify and support the planning, organization, and implementation of events such as conferences, meetups, and social events. In line with this trend, Captello, an event platform based in the US, rolled out its GOALS solution in February 2022, strategically designed to synchronize various event tasks with goals and reward attendees who meet or surpass engagement benchmarks set by event planners. The platform links event activations, monitors development, grants points to participants for interactions, and provides progress updates and leaderboards. The objective is to enhance attendee participation, improve the quality of data, and facilitate networking opportunities, simultaneously generating new sponsorship revenue channels for event planners. This solution essentially enhances the overall event experience and promotes intensified attendee engagement.
Who Are the Key Players in the Event Management Software Market?
Major companies operating in the event management software market include:
• Active Network
•Arlo Technologies
• Attendify
• Aventri
• Bizzabo
• Certain Inc.
• Cvent Inc.
• EMS Software LLC
• Eventbrite
• EventMobi
• Gather Technologies
•Ungerboeck
•webMOBI
• RainFocus
• Regpack
• SignUpGenius
•XING Events
• Eventzilla
• Meeting Evolution
• EventBooking
• Bitrix24
• Tripleseat
• Accelevents
• Glue Up
• Event Espresso
• Hubb LLC.
• Hubilo Inc.
• event geek
What are the Regional Insights into the Event Management Software Market?
North America was the largest region in the event management software market in 2024.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the event management software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
