The orange market is projected to grow from $3.44 billion in 2023 to $3.64 billion in 2024 at a CAGR of 5.9%. Growth factors include demand for vitamin C-rich fruits, citrus farming expansion, orange juice popularity, and the citrus industry's growth.
The orange market is expected to grow strongly, reaching $4.63 billion by 2028 at a CAGR of 6.2%. The growth is attributed to the rising interest in plant-based diets, growing awareness of health benefits beyond vitamin C, demand for natural flavorings in the food industry, increasing orange consumption in emerging markets, and government support for sustainable farming. Key trends include the demand for organic oranges, new varieties for flavor and shelf life, preference for fresh, locally sourced produce, expanding use in functional foods, and citrus-based wellness innovations.
Major Driver In The Orange Market
The demand for nutritious and natural foods is expected to propel the growth of the orange market. With consumers prioritizing health and wellness, oranges, rich in vitamin C and dietary fiber, are increasingly sought after. According to the Central Statistics Office Ireland, wheat yield increased by 0.1 tons per hectare in 2022, with a notable rise in oats as well. As a result, the demand for nutritious foods is driving the growth of the orange market.
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Orange Market Competitive Landscape
Citrosuco S.A., Sun Pacific Inc., Wonderful Citrus LLC, Sucocitrico Cutrale Ltd., Citrus World Inc., Del Monte Fresh Produce, Limoneira Company, Bee Sweet Citrus Inc., Yantai North Andre Juice Co. Ltd., Sunkist Growers Inc., Alico Inc., Peace River Citrus Products, Southern Gardens Citrus, Vita-Pakt Citrus Products, Rio Grande Juice Company, Kings River Packing, Lemon Concentrate S.L., Golden Star Citrus Inc., Rancho Del Sol Organics, Redbelly Citrus, Scorzamara
Key Orange Market Trend
Companies in the orange market are working on farming advanced orange varieties, such as yellowing-resistant types, to improve fruit quality and meet consumer demand for visually appealing products. For instance, in June 2023, Embrapa launched Navelina XR, an orange tree resistant to the bacterium causing yellowing. This variety thrives in areas with citrus variegated chlorosis (CVC) infection, yielding seedless fruit that matures early to mid-season and maintains quality even after reaching commercial maturity.
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Global Orange Market Segmentation
The orange market covered in this report is segmented –
1) By Type: Sweet Orange, Navel Orange, Blood Orange, Red Orange
2) By Distribution Channel: Supermarkets, Convenience Stores, Online Retail, Farmer's Markets
3) By Application: Fresh Consumption, Juices, Marmalades, Culinary Use
4) By End-User: Households, Food And Beverage Industry, Pharmaceuticals, Cosmetics
By Geography:The regions covered in the orange market report areAustralia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
North America was the largest region in the orange market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period.
The Orange Global Market Report 2024 furnishes information about the global orange market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.
