The print media market grew steadily from $332.75 billion in 2023 to $342.41 billion in 2024, reflecting a CAGR of 2.9%. This growth is attributed to evolving advertising trends, content diversification, and economic conditions. The market is projected to reach $377.96 billion by 2028, with a CAGR of 2.5%, supported by subscription models, sustainability initiatives, and brand partnerships targeting niche audiences. Future trends include interactive print technologies, hybrid models, and a focus on eco-friendly practices.
Major Driver In The Print Media Market
The e-books market is experiencing rapid growth, particularly in established markets such as the USA and Europe, where digital sales outpace physical prints. E-books are gaining a larger share of revenues compared to traditional print formats in developed markets like the US and UK. According to PWC, total global book publisher revenue is expected to increase at a CAGR of 1.7% during the forecast period, with e-books projected to grow at a CAGR of 11.7%. While the physical book publishing industry continues to decline, the rise of e-books reflects increasing consumer preference for digital content, shaping the trajectory of the market in the coming years.
Request A Free Sample Of The Global Print Media Market Report
Print Media Market Competitive Landscape
Apple Inc., Alphabet Inc., Comcast Corporation, Meta Platforms Inc., The Walt Disney Company, viacomCBS Inc., ViacomCBS Inc., Bertelsmann SE & Co. KGaA, Bloomberg L.P., Hearst Corporation, News Corporation, RELX plc, Lagardere SCA, Thomson Reuters Corporation, Axel Springer SE, Hubert Burda Media, QUAD GRAPHICS INC., Gannett Co. Inc., The New York Times Company, Transcontinental Inc., John Wiley & Sons Inc., Scholastic Corporation, Reach plc, Grupo Planeta, National Amusements Inc., Nickelodeon Group, Thrive Advertising Inc., Starborn Media LLC, Olla Group, Refinitiv Holdings Inc.
Key Print Media Market Trend
The rise in social media and the increasing volume of consumer data is driving growth in the newspapers and magazines industry. Newspapers and magazines publishers can have broad and deeper visibility on their consumers, distributors, and other stakeholders. Publishers with the digital-first model are investing significantly in building in-house data and analytics teams. For example, Next Big Sound’s, Next Big Book application provides a dashboard for the publishing industry which offers information on sales, publicity events, social media, and web trends data regularly to offer a holistic view of the books’ performance. It will highlight factors that are the most influential such as news preferences, columnist preferences, and genre preferences.
Get The Full Global Print Media Market Report
Print Media Market Segmentation
The print media market covered in this report is segmented –
1) By Type: Directory, Mailing List, And Other Publishers, Book Publishers, Newspaper & Magazines Publishers
2) By Business Model: Subscription, Advertising
3) By Application: Publishing House, Newspaper Office, Other Applications
Subsegments Covered: Directory and Mailing List, Other Publishers, Consumer Books, Educational books, Religious Books, Newspapers, Magazines
By Geography:The regions covered in the print media market report are Australia; China; India; Indonesia; Japan; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; New Zealand; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; France; Germany; UK; Austria; Belgium; Denmark; Finland; Ireland; Italy; Netherlands; Norway; Portugal; Spain; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa.
Asia-Pacific was the largest region in the print media market in 2023.
The Print Media Global Market Report 2024 furnishes information about the global print media market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.
