The smokeless tobacco market has seen steady growth, with its size projected to rise from $17.89 billion in 2023 to $18.75 billion in 2024, reflecting a compound annual growth rate (CAGR) of 4.8%. This growth is driven by cultural use, health perceptions, and the regulatory environment. The market is expected to grow to $22.70 billion by 2028, with a CAGR of 4.9%. Growth drivers include online sales, research, public health campaigns, and increasing demand for nicotine pouches. Major trends include expansion in emerging markets, product innovation, and regulatory challenges.
The smokeless tobacco market is projected to grow due to the increasing enforcement of no-smoking norms by governments. Stricter smoking regulations are prompting smokers to seek smokeless alternatives. The UK’s tobacco control plan aims to reduce adult smoking rates to 12% or less by the end of 2022, with a rate of 12.7% in 2022. This regulatory shift is expected to drive the smokeless tobacco market from $0.78 billion in 2023 to $0.85 billion in 2024, with projections reaching $1.21 billion by 2028.
Smokeless Tobacco Market ReportImperial Brands PLC, British American Tobacco, Philip Morris International (PMI), JT International SA, R.J. Reynolds, Universal Corporation, Reynolds American Tobacco Company, Swisher International Inc., Turning Point Brands Inc., American Snuff Co., Mac Baren, John Middleton Co., Cheyenne International LLC, Republic Tobacco, GN TOBACCO SWEDEN AB, Flavour Art srl, Manikchand Group, Dholakia Tobacco Pvt. Ltd, Pinkerton Tobacco Company, Toque Snuff Ltd.
The smokeless tobacco market is focusing on developing innovative smoke-free products to meet consumer demand and regulatory requirements. Smoke-free products avoid combustion and reduce health risks associated with traditional smoking. In October 2023, Swedish Match, a Sweden-based tobacco manufacturer, launched General Negroni White Portion and General Negroni Original Portion. Both products offer a blend of juniper, cherry, orange, grapefruit, and wormwood flavors, inspired by the Negroni cocktail. The General Negroni White Portion is drier, while the Original Portion is moister, both providing a quick and lasting flavor release.
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The smokeless tobacco market covered in this report is segmented –
1) By Type: Chewing Tobacco, Dipping Tobacco, Dissolvable Tobacco, Snuff, Other Types
2) By Form: Moist, Dry
3) By Route: Oral, Nasal
4) By Distribution Channel: Convenience Or Traditional Grocers, Super markets Or Hyper markets, Online Retail Stores, Other Distribution Channels
By Geography:The regions covered in the smokeless tobacco market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Asia-Pacific was the largest region in the smokeless tobacco market in 2023. North America is expected to be the fastest-growing region in the forecast period.