The wireless mouse market size has also expanded significantly in recent years, projected to grow from $2.77 billion in 2023 to $3.04 billion in 2024, achieving a compound annual growth rate (CAGR) of 9.6%. This historical growth can be attributed to increased desk time, growing awareness of musculoskeletal disorders (MSDs), the rising number of retail stores, the launch of innovative technology, and a surge in the number of gamers. The wireless mouse market size is expected to see further growth, reaching $4.4 billion in 2028, with a CAGR of 9.7%. The anticipated growth during the forecast period can be attributed to rising remote work and online learning, expansion in the gaming sector, increasing awareness of ergonomic health, growing interest in customizable and personalized devices, and increasing disposable income. Major trends expected to emerge include technological advancements, the rise of remote work, advancements in battery technology, a focus on sustainability and eco-friendly products, and the integration of wireless mice with smart devices.
Major Driver In The Wireless Mouse Market
The increasing number of video game players is anticipated to significantly drive growth in the wireless mouse market. Video game players are individuals who engage in digital games on various devices, including consoles, computers, or mobiles, for fun, competition, or relaxation. The widespread availability of high-speed internet has enabled online gaming, facilitating multiplayer experiences, social interaction, and access to digital game distribution platforms. A wireless mouse enhances the gaming experience by allowing free movement, reducing cable clutter, and often providing quicker response times, which improves gameplay precision and comfort. For instance, in August 2023, a report from the Interactive Games and Entertainment Association (IGEA), an Australian-based industry association, indicated that the number of Australians playing video games rose from 67% (17 million) in 2021 to 81% (21 million) in 2023. Therefore, the increasing number of video game players is a significant factor driving the growth of the wireless mouse market, and this trend is expected to continue with projections for 2024 and beyond.
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Wireless Mouse Market Competitive Landscape
Major companies operating in the wireless mouse market are Apple Inc., Microsoft Corporation, Dell Technologies Inc., Lenovo Group Limited, HP Inc., ASUSTeK Computer Inc. (ASUS), Zebra Technologies Corporation, Micro-Star International Co. Ltd. (MSI), Logitech S.A., Anker Technology Co. Limited, Razer Inc., Corsair Gaming Inc., Hama GmbH & Co KG, Cherry SE, Mad Catz Interactive Inc., Trust International B.V., SteelSeries ApS, KYE Systems Corp. (Genius), J-Tech Digital Inc., Cooler Master Co. Ltd., Perixx Computer GmbH, Redragon Gaming, Roccat GmbH
Key Wireless Mouse Market Trend
Major companies in the wireless mouse market are working on dual-wireless connectivity mice to improve performance and enhance the user experience. A dual-wireless connectivity mouse is a device that connects to computers using two wireless options, typically Bluetooth and another wireless technology, providing versatile and stable connections. For example, in April 2024, Logitech, a Switzerland-based consumer electronics company, launched the LightSpeed Gaming Mouse. This wireless gaming accessory features dual-wireless connectivity, precision tracking with the HERO 25K sensor, and a newly designed form factor. The mouse is also compatible with Logitech's POWERPLAY Wireless Charging System, enabling users to charge it without an AA battery, which reduces its weight by 18 grams. This makes the G309 an appealing and affordable choice for both elite esports players and casual gamers.
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Global Wireless Mouse Market Segmentation
The wireless mouse market covered in this report is segmented –
1) By Type: Laser Wireless, Optical Wireless
2) By Product Connectivity: Radio Frequency, Bluetooth
3) By Distribution Channel: Offline, Online
4) By Application: Notebook, Desktop, Other Applications
5) By End-Use: Personal Use, Professional Use
By Geography:The regions covered in the wireless mouse market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
North America was the largest region in the wireless mouse market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period.
The Wireless Mouse Global Market Report 2024 furnishes information about the global wireless mouse market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.
