The hair color market has seen considerable growth due to a variety of factors.
• In recent years, the hair color market has witnessed speedy expansion. The market value, which is expected to be at $25.64 billion in 2024, is anticipated to increase to $28.24 billion in 2025, showcasing a compound annual growth rate (CAGR) of 10.2%.
This notable growth during the historical period could be linked to robust economic improvements in growing markets, along with heightened use of hair color for grey hair coverage. Also, increased funding in promotional endeavors such as celebrity endorsements, the rise in disposable income, and innovation in hair color manufacturing have contributed to this growth.
The hair color market is expected to maintain its strong growth trajectory in upcoming years.
• Anticipated rapid escalation is on the cards for the hair color market size in the forthcoming years. Projections indicate a growth to the tune of $42.46 billion by 2029, clocking in a compound annual growth rate (CAGR) of 10.7%.
The predicted boost during the forecast period can be credited to factors such as global population expansion, rising urbanization, enhanced utilization of spa and salon services, a spike in mergers and acquisitions, heightened aesthetic awareness, and an expanding elderly populace. The dominant trends expected to sweep the forecast period encompass presenting virtual hair coloring tools for augmented customer facilitation, inclining towards vegan hair color products that are gentler or possess fewer aggressive chemicals in comparison to non-vegan hair dyes, harnessing AI-based hair dye technologies to provide superior at-home hair color alternatives, and laying emphasis on product innovations.
The upswing in spa and salon services is anticipated to drive the expansion of the hair color market in the future. This upswing signifies a growth in the global count of salons and spa services. These establishments offer tailored hair color treatments to their clients, enhancing their overall look. For instance, Zolmi, a salon software firm from Poland, disclosed in January 2022 that the US houses over 80,000 salons offering a plethora of beauty services. The collective annual revenue generated by these salons is approximately $20 billion, a figure that is on the rise. Hence, the escalating count of spa and salon services is predicted to stimulate significant demand within the hair color market.
The hair color market covered in this report is segmented –
1) By Usage: Permanent Hair Color, Semi-Permanent Hair Color, Demi-Permanent Hair Color, Temporary Hair Color, Hair Highlights and Bleach
2) By Distribution Channel: Offline, Online
3) By Application: Total Gray Coverage, Touch-Up For Roots, Grays Highlighting
4) By End-User: Male, Female, Unisex
Subsegments:
1) By Permanent Hair Color: Cream Hair Color, Liquid Hair Color
2) By Semi-Permanent Hair Color: Semi-Permanent Creams, Semi-Permanent Liquids
3) By Demi-Permanent Hair Color: Demi-Permanent Creams, Demi-Permanent Gels
4) By Temporary Hair Color: Hair Chalks, Wash-Out Hair Color Sprays
5) By Hair Highlights And Bleach: Highlighting Kits, Bleaching Powders, Foil Highlights
In the hair color market, the prevailing trend is product innovation. To solidify their market positions, major companies are focusing on creating new and unique hair color products. For example, Loreal, a company known for cosmetics and haircare, revealed a product called Copyright in 2022. This AI-integrated hair color system, which is highly compatible with salon stylists, offers customized hair color on demand. By ensuring correct and consistent color, it allows colorists to reduce potential problems.
Major companies operating in the hair color market include:
• L'Oreal SA
• Henkel AG and Co. KGaA
• Kao Corporation
• Godrej Consumer Products Limited
• Revlon Inc
• The Estee Lauder Companies Inc.
• Combe Incorporated
• Shiseido Company Limited
• Mandom Corp
• Aveda Corp
• Yiwu Olisa Beauty Factory
• Guangzhou Hongxinlong Cosmetics Co Ltd
• Zhejiang Chenxin Cosmetic Co Ltd
• Guangzhou Hair Kou Trading Co Ltd
• Guangzhou Dfine Trading Company Ltd
• Hoyu Co Ltd
• Coty Inc
• Avon Products Inc
• Unilever PLC
• Procter & Gamble
• Cosmetica Beauty & Personal Care Equipment Trading LLC
• Nazih Cosmetics
• LSM Group of Companies
• Prime Pro Extreme Middle East
• Lila Kozmetik
• Sachane Profesyonel Kozmetik Magazasi
• Corporate Bureau Ltd
• Blaq Hair
• Dwinat Company Limited
• The Hair Color Company
• Evergreen Logistics Co Limited
• Spec Sasa Logistics Limited
• Kenya & Co Hair Salon.
North America was the largest region in the hair color market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the hair color market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.