What Factors Propelled The Growth Of The Humectants Market In The Past?
The humectants market has seen considerable growth due to a variety of factors.
•The humectants market has seen significant growth in recent years. Its size will escalate from $30.6 billion in 2024 to $32.74 billion in 2025, showcasing a compound annual growth rate (CAGR) of 7.0%.
The growth observed in the historical period has been driven by factors like expansion in the food and beverage industry, usage in pharmaceutical applications, prevalence of dry and sensitive skin conditions, their functional properties in food, and increasing demand in the agriculture sector.
What Is The Projected Growth And Market Size For The Humectants Sector?
The humectants market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for humectants is projected to witness robust growth in the coming years, with estimations reaching "$45.81 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 8.8%.
The surge expected in this forecast period is attributable to factors such as the increasing popularity of clean beauty, the rising influence of e-commerce platforms, the demand for functional foods and nutraceuticals, healthcare application research and development, and concerns over worldwide water scarcity. Predicted trends for the forecast period include innovative packaging techniques, personalized care product customization, progress in biotechnology, collaboration across different industries, and formulation innovation.
What Are The Core Factors Supporting Growth In The Humectants Market?
The humectants market is anticipated to experience growth due to an increased demand for cosmetics. Humectants, a common ingredient in lotions, shampoos and various other cosmetic products, are known for their ability to draw moisture from the atmosphere to the outer layer of the skin. Thus, they play a key role in enhancing or changing a person's physical appearance, the main purpose of cosmetics. With the growing cosmetic needs, the humectants market is set to flourish even more. A report from the International Trade Administration, a sector of the U.S. Department of Commerce aiming to elevate nonagricultural U.S. goods and services exports, disclosed that the Canadian cosmetics market yielded around USD 1.24 billion in 2021. It is projected to grow annually by 1.45%, elevating the revenue to USD 1.8 billion by 2024. Consequently, the growing interest in cosmetic products is propelling the humectants market.
What Are The Major Segments Within The Global Humectants Market?
The humectants market covered in this report is segmented –
1) By Product: Sugar Alcohol, Alpha Hydroxy Acid, Glycols, Other Products
2) By Source: Synthetic, Natural
3) By Application: Food And Beverages, Oral And Personal Care, Pharmaceuticals, Animal Feed, Paint And Coating, Pesticides, Other Application
Subsegments:
1) By Sugar Alcohol: Glycerin, Sorbitol, Xylitol
2) By Alpha Hydroxy Acid: Lactic Acid, Glycolic Acid, Citric Acid
3) By Glycols: Propylene Glycol, Ethylene Glycol
4) By Other Products: Urea, Honey, Aloe Vera Extract
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Which Trends Are Expected To Transform The Humectants Market?
The humectants market is witnessing a surge in innovations, a developing trend that is gaining significant attention. Companies in this sector are heavily leaning on innovation to maintain their market standing. For example, in 2022, Nexus Ingredient, a British firm specializing in the creation and distribution of various products like humectants, binders, natural preservers, fibers, and natural stabilizers/emulsifiers, introduced MoistPlus Syrup. This is a purely natural humectant syrup, sourced from cassava root, devoid of gluten, dairy, allergens, fructose, and grains. MoistPlus Syrup offers unparalleled humectant outcomes, controls water absorption, manages humidity, improves appearance performance, extends shelf-life, safeguards product integrity and cleanliness, boosts yields, and provides organic colorant.
Who Are the Key Players in the Humectants Market?
Major companies operating in the humectants market include:
• Ashland Global Holdings Inc.
• Barentz International BV
• Brenntag SE
• Cargill Incorporated
• DuPont Tate & Lyle Bio Products Company LLC
• Ingredion Incorporated
• Corbion N.V
• The Lubrizol Corporation
• Vantage Specialty Chemicals Inc.
• VMP Chemiekontor GmbH
• Lipo Chemicals Inc.
• Ederma Pharma India Private Limited.
• 5M Biotech India
• Roquette Frères Ltd.
• Xena International Inc.
• Archer Daniels Midland Company
• BASF SE
• DuPont de Nemours Inc.
• Croda International plc
• Wacker Chemie AG
• Akzo Nobel N.V.
• Clariant AG
• Eastman Chemical Company
• Solvay S.A.
• Evonik Industries AG
• PPG Industries Inc.
• Stepan Company
• Huntsman Corporation
• Glanbia plc
• Galaxy Surfactants Ltd.
What Is The Most Dominant Region In The Humectants Market?
North America was the largest region in the humectants market in 2024. Asia-Pacific is expected to be the fastest-growing region in the global humectants market during the forecast period. The regions covered in the humectants market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
