What Has Been the Progress and Growth of the K Beauty Products Market in Recent Years?
The k beauty products market has seen considerable growth due to a variety of factors.
• In recent times, the K-beauty products market has demonstrated robust growth. The market size is predicted to inflate from $11.56 billion in 2024 to $12.5 billion in 2025, upholding a compound annual growth rate (CAGR) of 8.1%.
The pronounced growth during the historical period can be credited to increased awareness about beauty products free from harmful chemicals, the emergence of innovative formulations and ingredients, and the stress on comprehensive multi-step skincare routines.
What Is The Expected Growth In The K Beauty Products Market Size Evolve over the Forecast Period?
The k beauty products market is expected to maintain its strong growth trajectory in upcoming years.
• Anticipated robust expansion in the forthcoming years is predicted for the K-beauty products market. The market will swell to $16.15 billion by 2029, progressing at a compound annual growth rate (CAGR) of 6.6%.
The upswing in the forecast phase can be linked to the rise in organic skincare products, the publicity of products concocted with distinctive ingredient formulas and digital marketing approaches, heightening acknowledgment via social media, beauty trendsetters, and celebrity endorsements. Key trends during the forecast period consist of a growing curiosity in eco-friendly and sustainable beauty items, synergies and cooperations, increasing capital injections by firms, and product revolutions.
What Main Forces Are Fueling Expansion In The K Beauty Products Market?
The burgeoning interest in natural and organic skincare is set to fuel the expansion of the K-beauty products market. These natural and organic skincare products are composed of elements derived straight from nature, such as wildlife, minerals, and on occasions, animal derivatives. K-beauty products frequently incorporate such natural, organic and mild formulations which are compatible with all kinds of skin, including those that are sensitive. An example of this trend was observable in September 2023, as reported by the International Trade Administration (ITA), a government agency based in the United States. In this report, it was shown that Thailand's beauty products market, which was valued at $4.2 billion in 2022, had skincare products representing 60% of the total worth. The skincare market itself, valued at $2.5 billion, anticipated a yearly growth of 7% in 2023, with organic products contributing to a significant 20-25% of this growth. This was observed alongside a 71% surge in the sales of makeup items, especially lipsticks and foundations, in comparison to the year 2022. Therefore, the K-beauty products market is primarily driven by the increasing demand for natural and organic skincare.
What Are The Primary Segments In The Global K Beauty Products Market?
The K-beauty products market covered in this report is segmented –
1) By Product Type: Skin Care, Hair Care
2) By Distribution Channel: Super markets And Hyper markets, Specialty Stores, Online, Pharmacies
3) By End-User: Men, Women
Subsegments:
1) By Skin Care: Cleansers, Toners, Serums And Ampoules, Moisturizers, Sunscreens, Masks (Sheet Masks, Wash-Off Masks), Exfoliators
2) By Hair Care: Shampoos, Conditioners, Hair Treatments, Styling Products, Hair Color Products
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What Trends Are Shaping The K Beauty Products Market?
The K-beauty market, dominated by top firms, is pivoting towards the creation of novel hair care goods such as anti-dandruff serums and shampoos in a bid to enhance their earnings. Hair care offerings from K-Beauty are exceptional in their origin, being conceived in South Korea, and aiming to foster superior scalp health and hair aesthetics through the use of inventive formulae and methods. An example of this is, THE SKINFACTORY Co. Ltd., a company specialized in personal grooming products based in South Korea, which unveiled its K-Beauty Halal hair care series under the Kundal brand in January 2024. The line integrates a unique anti-sebum P + Hyalocta Complex, imparting an instant chilling sensation to the scalp. Included in the product lineup are a hair cleanser, a hair softener, and a fluid serum, each designed to cater to the specific requirements of Muslim clients. The hair cleansing product is formulated ingeniously to intensely detox the hair, effectively getting rid of dandruff, pollutants, and excess sebum. The hair softener offers an all-encompassing solution for both scalp and hair, assuring silky smoothness and easy de-tangling without making the hair heavy. The fluid hair serum bestows immediate hydration and a long-lasting aroma due to its unique blend of ultra-light components.
Who Are the Key Players In The K Beauty Products Market?
Major companies operating in the k-beauty products market report are:
• Unilever PLC
• LG Household & Health Care
• Korea Tobacco & Ginseng Corporation
• Amorepacific Corporation
• KOSÉ Corporation
• COSMAX Group
• Neogen Corporation
• Kolmar Korea Co. Ltd.
• Cosmecca Korea Co. Ltd.
• Clio Cosmetics Co. Ltd.
• Able C&C Co. Ltd.
• Nature Republic
• Han Bul Cosmetics Co. Ltd.
• Tonymoly Co.Ltd.
• KBL Cosmetics
• COSRX Official
• The Crème Shop
• The Face Shop Inc.
• ADWIN Korea Corp.
• AMI COSMETIC Co. Ltd.
• BANILLA CO
• JUNGSAEMMOOL BEAUTY
• The Beauty Factory Ltd.
• ZENPIA Co. Ltd. - Secret Key
• Annie's Way International Co. Ltd.
What Is The Most Dominant Region In The K Beauty Products Market?
North America was the largest region in the k-beauty products market in 2024. The regions covered in the k-beauty products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
