What Has Been the Growth of the Maternity Pillow Market So Far?
The maternity pillow market has seen considerable growth due to a variety of factors.
• In recent times, the maternity pillow market has seen a robust expansion. It is projected to accelerate from a worth of $587.99 billion in 2024 to $621.79 billion in 2025, growing at a Compound Annual Growth Rate (CAGR) of 5.7%.
The historic rise is associated with the growing demand for comfort products during pregnancy, heightened consumer awareness, a surge in restless leg syndrome cases among expectant women, the escalating demand for memory foam pregnancy pillows, and a rise in the emphasis on organic fillings.
What Is the Forecasted Market Size and Growth Rate for The Maternity Pillow Market Size In The Coming Years?
The maternity pillow market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the maternity pillow market is anticipated to witness robust growth. By 2029, it is projected to expand to $766.71 $ billion with a 5.4% compound annual growth rate (CAGR). This market surge during the forecast period can be credited to an increase in pregnancy rates, a burgeoning demand for memory foam pregnancy pillows, an augmented appeal of premium pregnancy pillows, its health benefits such as reducing discomfort and pain, and greater spending power among consumers. Notable trends during this forecast period consist of promotional and targeted advertising of pregnancy pillows, novel advancements and technologies, the launch of innovative products, the rising significance of social media for advertising purposes, and governmental actions to raise public awareness.
What Factors Are Driving Growth In The Maternity Pillow Market?
An upward trend in the occurrence of restless leg syndrome in expecting mothers is anticipated to boost the maternity pillow market's expansion. Restless legs syndrome (RLS) is characterized as a neurological condition provoking an uncontrollable desire to move the legs resulting from uncomfortable sensations. The rise in restless leg syndrome cases amongst pregnant women can be ascribed to factors such as iron deficiency, enlarged blood volume, weight gain, fluid retention, sleep disturbances, along with genetic and pre-existing conditions. Utilizing a maternity pillow can assist in relieving restless leg syndrome in pregnant women by delivering enhanced leg support and boosting circulation while sleeping. For example, a report from the National Library of Medicine, a US-based institution, revealed in May 2022 that the incidence of restless legs syndrome (RLS) markedly escalated during pregnancy, with a jump to 41.0% during the third trimester from 15.7% in the first trimester. Hence, the escalating occurrence of restless leg syndrome in pregnant women is stimulating the expansion of the maternity pillow market.
What Are The Main Segments Of The Global Maternity Pillow Market?
The maternity pillowmarket covered in this report is segmented –
1) By Product: U-Shaped, C-Shaped, J-Shaped, Wedges, Other Products
2) By Material: Memory Foam, Styrofoam Ball, Polyester Fiber, Microbeads, Buckwheat, Other Materials
3) By Distribution Channel: Online, Supermarkets And Hypermarkets, Hospital And Pharmacy, Other Distribution Channels
Subsegments:
1) By U-Shaped Maternity Pillows: Classic U-Shaped Pillows, Adjustable U-Shaped Pillows
2) By C-Shaped Maternity Pillows: Standard C-Shaped Pillows, Pregnancy Sleep C-Pillows
3) By J-Shaped Maternity Pillows: Traditional J-Shaped Pillows, Supportive J-Pillows
4) By Wedge Maternity Pillows: Standard Wedge Pillows, Multi-Functional Wedge Pillows
5) By Other Products: Body Support Pillows, Pregnancy Seat Cushions, Adjustable Pregnancy Pillows, Inflatable Maternity Pillows
Pre-Book The Maternity Pillow Global Market Report 2025 Report For Swift Delivery And Comprehensive Insights:
How Are New Trends Impacting The Size Of The Maternity Pillow Market?
The maternity pillow market's major players are concentrating on creating inventive items like adjustable and removable belly wedge pillows, in order to secure a competitive edge. These specially designed pillows provide versatile support, mainly for pregnant women, by allowing the alteration or dislodgement of the wedge to accommodate enlarging stomach sizes for better comfort. Momcozy, a leading manufacturer of momcare products based in the US, launched its F-shaped pregnancy pillow, a groundbreaking product offering comprehensive support for expectant mothers in November 2023. The Momcozy F-shaped Pregnancy Pillow's main highlight is its adjustable and detachable belly wedge. This unique concept permits expectant mothers to effortlessly adjust the wedge's position using a Velcro fastener, catering to the needs of their expanding tummy throughout all pregnancy stages.
Who Are the Key Players In The Maternity Pillow Market?
Major companies operating in the maternity pillow market are:
• Yana Ltd.
• Medela AG
• Naturepedic
• Babymoov
• The Bump
• Babymoon Enterprises Llp
• Moonlight Slumber
• Boppy Company LLC
• PharMeDoc
• Duro-Med Industries Inc. (DMI)
• Everlasting Comfort
• Bamboo Bliss
• Pregnancy Pillow Co. LLC
• Theraline
• Momcozy
• Snuggle Me Organic
• Milliard Brands
• Leachco Inc.
• Hiccapop
• Quilt Comfort
• BackMax
• Cozy Bump
What Is The Most Dominant Region In The Maternity Pillow Market?
North America was the largest region in the maternity pillow market in 2024. The regions covered in the maternity pillow market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
