What are the Historical Developments and Current Growth Metrics of the Men's Health Supplements Market?
The men's health supplements market has seen considerable growth due to a variety of factors.
•The market for men's health supplements has seen robust expansion recently. It is projected to rise from $80.61 billion in 2024 to $88.46 billion in 2025, with a compound annual growth rate (CAGR) of 9.7%.
The historical growth can be linked to an increased awareness of health and wellness, a growing population of older men, the spread of fitness and bodybuilding culture, an increase in stressful lifestyles, the adoption of preventative healthcare approaches, a surge in the use of dietary supplements, and an increase in sports and athletic performance.
What Does Future Hold for The Men's Health Supplements Market Size?
The men's health supplements market is expected to maintain its strong growth trajectory in upcoming years.
• The market for men's health supplements is poised for significant expansion in the coming years, with projections indicating growth to $134.66 billion in 2029 at a compound annual growth rate (CAGR) of 11.1%.
Influences like social media shaping health trends, a tendency towards herbal and natural ingredients, an increased focus on immune system support, a surge in demand for testosterone boosters, growing e-commerce channels, personal nutrition guidance, increasing male-centric health issues, and creation of plant-based and vegan men's supplements are all contributing factors to this anticipated growth. Throughout the forecast period, expect to see nutraceutical research advancements, integration of novel delivery systems, use of probiotics for improved digestive health, blockchain technology for transparent supply chains, and a focus on eco-friendly packaging practices.
What Are The Key Drivers Fueling Growth In The Men's Health Supplements Market?
The escalating prevalence of nutrient deficiencies in men is predicted to fuel the expansion of the men's health supplement market. When the body lacks the essential vitamins, minerals, and other nutrients necessary for proper function and optimal health, nutrient deficiencies occur. Considering the growing rate of nutritional deficiencies in males, male health supplements serve as a potential solution to bridge the nutrient gap and boost overall well-being. Men's health supplements contribute to a balanced diet by providing the necessary vitamins, minerals, and other nutrients that might not be present in regular food consumption. For instance, HealthMatch, an Australian digital health firm, reported in November 2022 that in the US, 50% of children under five and 70% of children aged six to eleven had inadequate vitamin D stores, in contrast to 42% of deficient adults. Hence, the rise in nutritional deficiencies in men is stimulating the expansion of the men's health supplement market.
What Are The Principal Market Segments In The Global Men's Health Supplements Industry?
The men's health supplements market covered in this report is segmented –
1) By Type: Sports Supplements, Reproductive Health Supplements, Bone And Joint Health Supplements, Cardiovascular Health Supplements, Probiotic Supplements, Anti-Aging Supplements, Hair Growth Supplements, Weight Management Supplements, Immune Health Supplements, Other Types
2) By Age Group: 20-30, 31-45, 46-60, Above 60
3) By Formulation: Tablets, Capsules, Liquids, Powders, Gummies, Other Formulations
4) By Distribution Channel: Online, Offline
Subsegments:
1) By Sports Supplements: Protein Powders, Creatine, Branched-Chain Amino Acids (BCAAs), Pre-Workout Formulas
2) By Reproductive Health Supplements: Testosterone Boosters, Fertility Supplements
3) By Bone And Joint Health Supplements: Glucosamine, Chondroitin, Calcium and Vitamin D
4) By Cardiovascular Health Supplements: Omega-3 Fatty Acids, Coenzyme Q10 (CoQ
10)
5) By Probiotic Supplements: Multi-Strain Probiotics, Targeted Probiotic Blends
6) By Anti-Aging Supplements: Antioxidants, Collagen Supplements
7) By Hair Growth Supplements: Biotin, Saw Palmetto
8) By Weight Management Supplements: Fat Burners, Appetite Suppressants
9) By Immune Health Supplements: Vitamin C, Zinc
10) By Other Types: Herbal Supplements, Nutraceuticals
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Which Emerging Market Trends Are Altering The Men's Health Supplements Sector?
The primary trend emergent in the men's health supplement market is product innovation. Core businesses within this market are concentrating their efforts on the creation of new products to maintain market stability. An example of this is the June 2023 release of Mega Men Ultra Testosterone, by US-based health and nutrition product provider, GNC Holdings LLC. This innovative, science-supported product offers a viable solution for augmenting testosterone levels, developed using DuoCap Technology offering dual capsules for delivery of a powerful daily dose. The main objectives are to enhance lean muscle growth and improve blood vessel dilation.
Who Are the Key Players in the Men's Health Supplements Market?
Major companies operating in the men's health supplements market include:
• Haleon plc
• Herbalife Nutrition Ltd.
• GNC Holdings LLC
• Vitamin Shoppe Inc.
• Biotest LLC
• Hims & Hers Health Inc.
• Now Health Group Inc.
• Thorne Research Inc.
• Natrol LLC
• Irwin Naturals Inc.
• Pharmavite LLC
• Nutrix International LLC
• Nordic Naturals Inc.
• Matsun Nutrition Inc.
• Makers Nutrition LLC
• NutraBio Labs Inc.
• Vox Nutrition Inc.
• Nutricap Labs LLC
• Nutrivo LLC
• Paragon Laboratories Inc.
• Nutra Solutions USA Inc.
• Optimum Nutrition Inc.
• Vee Excel Drugs & Pharmaceuticals Pvt. Ltd.
• BioThrive Sciences LLC
• Nutraceutical Wellness Inc.
• Botanic Supplements Private Limited
• Custom Nutra LLC
• Bio-Tech Pharmacal Inc.
• NutraPak USA
• NuMedica LLC
What are the Regional Insights into the Men's Health Supplements Market?
Asia-Pacific was the largest region in the men's health supplements market in 2024. The regions covered in the men's health supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
