What is the Historic and Current Scenario of the Natural Hair Care Products Market?
The natural hair care products market has seen considerable growth due to a variety of factors.
• In the past few years, there has been robust growth in the market size of natural hair care products. This market will expand from $11.09 billion in 2024 to $11.76 billion in 2025, with a compound annual growth rate (CAGR) of 6.1%.
Reasons for the notable growth in the historical period include ramped up marketing efforts for hair care products, growing demand within the cosmetic industry, increased disposable income, and advancements in the production of hair coloring.
What Can Be Expected from the Natural Hair Care Products Market in the Coming Years?
The natural hair care products market is expected to maintain its strong growth trajectory in upcoming years.
• The market for natural hair care products is projected to witness robust expansion over the upcoming years, escalating to $15.47 billion by 2029 with a compound annual growth rate (CAGR) of 7.1%.
This upsurge during the prediction period can be traced back to heightened beauty awareness, an increasing elderly population, the growing traction of online shopping platforms, a surge in hair-related problems, and the rise in global populace and urbanization. The forecast period is also expected to be characterized by significant trends such as innovative treatment introductions, product rollouts, vegan hair dyes, artificial intelligence (AI) endorsed hair coloring solutions, veg keratin products, as well as strategic affiliations and partnerships.
What Key Factors and Trends are Driving the Growth of the Natural Hair Care Products Market?
The surge in popularity of online shopping avenues is anticipated to fuel the expansion of the natural hair care products marketplace. E-commerce is the process of purchasing items online, involving internet-based transactions of money and data. The e-commerce sector facilitates the growth of the natural hair care products industry by ensuring smooth transactions, providing consumers with direct sales of products and services, and delivering purchases straight to customers' homes. For example, the India Brand Equity Foundation, a government-supported export promotion agency in India, projects that the country's e-commerce market will reach USD 111 billion by 2024, and USD 200 billion by 2026. Consequently, the increasing prominence of e-commerce platforms is set to boost the natural hair care product industry's growth.
How Are The Segments Defined Within The Global Natural Hair Care Products Market?
The natural hair care products market covered in this report is segmented –
1) By Product Type: Shampoos, Conditioners, Oils And Serum, Gel And Wax, Hair Color, Other Product Types
2) By Gender: Men, Women, Other Genders
3) By Price Category: High Or Premium, Medium, Low
4) By Distribution Channel: Offline, Online
Subsegments:
1) By Shampoos: Sulfate-Free Shampoos, Herbal Shampoos, Clarifying Shampoos, Moisturizing Shampoos
2) By Conditioners: Leave-In Conditioners, Rinse-Out Conditioners, Deep Conditioners, Hair Masques
3) By Oils And Serum: Essential Oils, Hair Serums, Hair Masks
4) By Gel And Wax: Styling Gels, Hair Waxes, Pomades
5) By Hair Color: Permanent Hair Color, Semi-Permanent Hair Color, Temporary Hair Color
6) By Other Product Types: Hair Treatments, Hair Styling Creams, Dry Shampoo
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How Are New Trends Expected To Influence The Growth Of The Natural Hair Care Products Market?
Businesses in the natural hair care products market are staying competitive by focusing on launching and developing new products. For example, BASF, a German company specializing in skin care, hair care, and sun protection solutions, unveiled Euperlan NL Pearl in 2022. This product, from BASF's personal care division, is the company's inaugural wax-based COSMOS-certified paralyzed personal care product. Beyond fulfilling consumer demands for pacifying and paralyzed results without resorting to pigments, it offers a superior alternative to non-COSMOS-approved components. When it comes to hair care usage, Euperlan NL Pearl excels particularly in wet and dry combing evaluations, anti-hair breakage analyses, and flexibility assessment.
Who Are the Key Players in the Natural Hair Care Products Market?
Major companies operating in the natural hair care products market include:
• The Procter & Gamble Company
• Natura Cosméticos S.A.
• Loreal SA
• L'occitane International S.A
• The Estée Lauder Companies Inc
• Davines
• The Hain Celestial Group
• Mama Earth
• Kiehl's
• John Master Organics
• Himalaya Wellness Company
• Herbal Essences
• Marico
• Biotique
• Indulekha
• UrbanBotanics
• Wow Skin Care
• Kao Chemical Corporation
• Zeva Hair Spa
• Kooswalla
• Melao
• Mary Kay
• Shiseido Group
• Shanghai Jahwa United Co. Ltd.
• HSA Cosmetics
• The Kertain Company
• Louise Galvin Ltd
• Black & White
• Barry M Cosmetics
• Laboratoire Cosmétique Dôm Labs
• Arulabeauty Ltd
• Watermans Corporate Enterprises Ltd
• Linking Wellness
• Phyto Botanical Power
• Henkel AG & Co. KGaA
• Avon Products Inc.
• Unilever
• Amazon Beauty Inc.
• Amway
• Avalon Organics
• Aveda Corporation
• Aycan Cosmetics Tr
• Bilal Soaps Co
• Biolusture
• NG Beauty World
• Millia Cosmetics Factory
• Leaders Soap and Hair Care Products Industry
• Aris Cosmetics
• Avila Naturalle
• Marini Naturals
• African Pride
What Is The Most Dominant Region In The Natural Hair Care Products Market?
Europe was the largest region in the natural hair care products market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the natural hair care products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
