The online gambling market has seen considerable growth due to a variety of factors.
• In recent times, the size of the online gambling market has seen a significant surge. The market is predicted to expand from $106.22 billion in 2024 to $117.5 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 10.6%.
This growth during the historical period is traceable to robust economic expansion in emerging markets, the wide embrace of smartphones with better internet access, the growing appeal of digital payment methods, and the rise in disposable income.
The online gambling market is expected to maintain its strong growth trajectory in upcoming years.
• A significant increase in the size of the online gambling market is predicted over the coming years, expected to reach $186.58 billion in 2029 with a compound annual growth rate (CAGR) of 12.3%.
The expansion during the forecast period can be ascribed to factors such as heightened gamer participation amid the COVID-19 pandemic, increased user acceptance of fintech, technologically sophisticated platforms, legalization of gambling, and evolving consumer gambling patterns. Key trends for the forecast period include investing in artificial intelligence to improve user experience, incorporating cryptocurrency as a form of payment, developing mobile applications, investing in augmented and virtual reality technologies, sponsoring sports events with high viewership, partnerships with celebrities and influencers, providing free access to games with some main features, and providing cross-platform support for games.
The proliferation of smartphones and enhanced internet access are key factors propelling the online gambling industry. Worldwide, usage of mobile devices surpasses that of desktop computers or laptops significantly. Around 80% of online gambling users are mobile users in the majority of countries. As per a report by DemandSage, a US-based data analytics and reporting firm, in July 2023, 86% of the global population possessed a smartphone. By 2023, the number of smartphone users globally reached 6.8 billion. In the United States, 94.4% of millennials own a smartphone. Nearly half of the U.S. population spends 5 to 6 hours per day on their smartphones. This trend is anticipated to further fuel the expansion of the online gambling market.
The online gambling market covered in this report is segmented –
1) By Game Type: Betting, Casino, Lottery, Poker, Bingo, Others
2) By Device: Desktop, Mobile, Other Devices
3) By Component: Software, Services
Subsegments:
1) By Betting: Sports Betting, E-Sports Betting, In-Play Betting
2) By Casino: Slot Games, Table Games (Blackjack, Roulette), Live Dealer Games
3) By Lottery: Online Lottery Tickets, Instant Win Games, Scratch Cards
4) By Poker: Texas Hold'em, Omaha, Tournament Poker
5) By Bingo: 75-Ball Bingo, 90-Ball Bingo, Specialty Bingo Games
6) By Others: Virtual Sports, Fantasy Sports, Social Gambling Games
In a bid to improve user engagement, broaden their customer base, and maintain competitive advantage, key players in the online gambling market are resorting to the introduction of groundbreaking solutions like online casinos. Essentially, an online casino is a web-based platform that allows users to engage in diverse casino games including poker and slots. For instance, MyPrize, a pioneer US developer of online cryptocurrency casino gaming platforms, in May 2024, rolled out a pioneering online casino. This unique platform incorporates live streaming and multiplayer gameplay, granting players the opportunity to actively engage with their friends and streamers in real-time through its distinctive Bet Together technology. Offering a selection of well-liked casino games, the platform lets users not only watch but also engage with streamers while they bet together, which creates a communal gaming atmosphere. Providing support for cryptocurrency transactions, MyPrize also offers a route into the Web3 ecosystem.
Major companies operating in the online gambling market include:
• Flutter Entertainment plc
• bet365 Group Ltd.
• Entain plc
• Kindred Group plc
• William Hill PLC
• 888 Holdings PLC
• International Game Technology PLC
• Betsson Ab
• DraftKings Inc.
• Betfred
• QQ Lottery
• Las Atlantis
• Sports Toto Malaysia
• Ruby Fortune
• Jackpot City
• SPIN Casino
• 32Red
• Royal Vegas
• Europa Casino
• Mobile Premier League
• 1xBet
• Evolution Gaming
• Netent
• Microgaming and Play ‘n’ Go
• Bodog88
• 188bet.g
• Ladbrokes Coral
• Sky Betting & Gaming
• Super slots
• Pari Mutuel Urbain
• CODERE
• SuperWins
• Bede Gaming
• Betfair
• Buzz Bingo
• Superbet
• GVC Holdings PLC22BET
• Betway
• Scientific Games
• Buffalo Partners
• LeoVagas.com
• 22BetCherry AB
• Casino.Com
• Slots Million
• Camelot UK Lotteries Ltd.
• BetKing
• Betcoza
• MelBet
Asia-Pacific was the largest region in the online gambling market in 2024. Eastern Europe is expected to be the fastest-growing region in the global online gambling market report forecast period. The regions covered in the online gambling market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa