The polyol sweeteners market has seen considerable growth due to a variety of factors.
• The market size for polyol sweeteners has experienced substantial growth in the past few years. The expected growth ranges from <$4.32 billion in 2024, escalating to $4.6 billion in 2025, following a compound annual growth rate (CAGR) of 6.6%. This expansion during the historical period can be credited to various factors, such as the rise of diabetic-friendly substitutes, dental health awareness, advantages in food production, official backing for sugar content diminishment, an increasing trend in obesity, a surge in consumer inclination towards natural sweeteners, a growth in health-aware consumer habits, and an emphasis on decreasing sugar content in children's products.
The Polyol Sweeteners market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for polyol sweeteners is anticipated to experience robust growth in the forthcoming years, with predictions estimating it to reach $5.94 billion by 2029, expanding at a compound annual growth rate (CAGR) of 6.6%.
This growth within the projected period can be linked to various factors such as, consumer inclination towards low-glycemic sweeteners, increasing demand for ‘clean label’ goods, the broadening of sugar taxation guidelines, innovative blending of sweeteners, burgeoning functional food and drink sector, research into the health advantages of polyols, and their widening application in non-food products. Key trends for the forecast period encompass advancements in production technology, clean diets and natural components, tailored sweetening solutions, ingredients derived from plants, the worldwide synchronisation of food trends, and partnerships with health-focused organizations.
The escalating consumer preference for healthier, low-calorie food and beverage products is predicted to spur the advancement of the polyol sweeteners market. These products are specifically those items rich in health benefits such as low calorie count, being gluten-free, or non-alcoholic with minimal artificial additives. They are favored by individuals mindful of their health and diet. Polyol sweeteners serve to replace sugar in these products, thereby reducing caloric content, enhancing taste and texture, and performing other useful purposes. They are incorporated in the manufacture of beverages, soft drinks, and sausages, triggering an increased food demand given the evolving consumer requirements and the ongoing awareness campaigns about sugar reduction and obesity prevention. For example, in July 2022, WeMakePrice, a Korean e-commerce platform, declared a 396% growth in its zero-calorie soft drink sales as of June 2022. Moreover, the sales of gluten-free foods like rice, bread, pasta, chocolate and other related items witnessed a 38-fold increase relative to 2021. Hence, the burgeoning consumer demand for healthier, low-calorie food and beverage products will be a key driver for the polyol sweeteners market's growth.
The polyol sweeteners market covered in this report is segmented –
1) By Product: Sorbitol, Xylitol, Mannitol, Maltitol, Isomalt, Other Products
2) By Form: Powder, Liquid
3) By Function: Flavoring And Sweetening Agents, Bulking Agents, Excipients, Humectants, Other Functions
4) By Application: Food And Beverages, Personal Care And Cosmetics, Pharmaceuticals, Other Applications
Subsegments:
1) By Sorbitol: Crystalline Sorbitol, Liquid Sorbitol
2) By Xylitol: Crystalline Xylitol, Liquid Xylitol
3) By Mannitol: Crystalline Mannitol, Spray-Dried Mannitol
4) By Maltitol: Maltitol Syrup, Crystalline Maltitol
5) By Isomalt: Isomalt Granules, Isomalt Syrup
6. By Other Products: Erythritol, Hydrogenated Starch Hydrolysates (HSH), Other Sugar Alcohols
Major corporations involved in the polyol sweeteners market are focusing their efforts on product innovation, such as the development of low glycemic sweeteners, in order to gain a stronger position in the market. The low glycemic sweetener is a clean label product that is vegan, gluten-free, and non-GMO (not genetically modified). It is derived from the entire carob fruit. For example, CarobWay, Ltd., a food and agri-tech firm based in Israel, launched a new low glycemic sweetener in June 2023. The sweetener has a mild, caramel-like flavor and is used as a direct replacement for sugar in various food and drink applications.
Major companies operating in the polyol sweeteners market include:
• Cargill Incorporated
• Sweeteners Plus Inc.
• B Food Science Company Limited
• Gulshan Polyols Limited
• Ingredion Incorporated
• Roquette Frères S.A.
• ADM Company
• Tereos Starch & Sweeteners SAS
• DuPont de Nemours Inc.
• Südzucker AG
• Jungbunzlauer Suisse AG
• Batory Foods Inc.
• SPI Pharma Inc.
• DFI Corporation
• Mitsubishi Corporation Life Sciences Limited
• Zibo Shuohui Chemical Company Limited
• Fraken Biochem Company Limited
• Beckmann-Kenko GmbH
• Novagreen Inc.
• Truvia Whole Leaf Stevia Sweetener
• Pure Via Stevia Sweetener
• Dynamic Food Ingredients
• Pruthvi's Foods Private Limited
• Zhejiang Huakang Pharmaceutical Company Limited
• Sukhjit Starch & Chemicals Limited
• Shandong Futaste Company
• Archer Daniels Midland Company
• Grain Processing Corporation
• Nutra Food Ingredients
• Tate & Lyle PLC
• Dancheng Caixin Sugar Industry Co. Ltd.
• Shijiazhuang Huaxu Pharmaceutical Co. Ltd.
• Hylen Co. Ltd.
• Foodchem International Corporation
Europe was the largest region in the polyol sweeteners market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the polyol sweeteners market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.