The salesforce services market has seen considerable growth due to a variety of factors.
• The salesforce services market has experienced rapid growth in recent years. It will increase from $12.67 billion in 2024 to $14.61 billion in 2025, at a CAGR of 15.4%.
This is due to the growing demand for CRM solutions, trends in cloud adoption, digital transformation initiatives, global business expansion, and the increasing prevalence of mobile technology.
The salesforce services market is expected to maintain its strong growth trajectory in upcoming years.
• The salesforce services market is projected to grow rapidly, reaching $25.7 billion by 2029 at a CAGR of 15.2%.
This is driven by digital transformation, AI and automation adoption, customer experience focus, and the rise of subscription pricing models. Trends include AI-driven analytics, IoT device integration, AR applications, low-code/no-code platforms, and a focus on sustainability.
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The escalation of digital transformation's importance is anticipated to drive the progression of the salesforce services market in the future. Digital transformation embodies the thorough incorporation of digital technologies into every aspect of an enterprise, altering its operational methods and the way it presents value to its customers fundamentally. The increasing significance of digital transformation is attributed to its ability to improve operational effectiveness, customer interaction, and competitive leverage in various sectors. Digital transformation amplifies salesforce services by simplifying sales routines, enhancing customer engagement, and facilitating data-dependent decision making, resulting in heightened efficiency and revenue expansion. For example, in November 2023, the Central Digital and Data Office, a UK-based division that heads the government's digital and data function, revealed that the government's digital and data profession had seen 19% growth between April 2022 and April 2023, addressing crucial digital skills requirements. Simultaneously, 32 civil service organizations had embraced the common government digital and data pay structure. Thus, the escalating significance of digital transformation is steering the growth of the salesforce services market.
The salesforce services market covered in this report is segmented –
1) By Type Of Service: Planning, Management, Implementation
2) By Deployment Model: On-Premise, Cloud, Hybrid
3) By Application: Sales Cloud, Service Cloud, Marketing Cloud, Application Cloud, Commerce Cloud, Analytics
4) By Vertical: Banking, Financial Services And Insurance (BFSI), Healthcare And Life Sciences, Media And Telecom, Retail And CPG, Government, Manufacturing, Energy And Utilities, Other Verticals
Subsegments:
1) By Planning: Strategy Development, Requirement Analysis, Roadmap Creation
2) By Management: Project Management, Change Management, Performance Monitoring
3) By Implementation: Customization, Integration, Deployment
Main players in the salesforce services industry are focusing on the evolution of pioneering solutions, such as generative AI technology, to refine customer assistance processes and improve user experiences. This technology enables AI systems to independently generate content, insights, and solutions, aiding sales teams in personalizing customer interactions, predicting trends, and refining strategies for boosted sales outcomes and engagement. For example, in March 2024, Salesforce Inc., an American company specializing in cloud computing and customer relationship management (CRM) software, introduced Einstein 1 Field Service Edition. This innovative package is designed to transform field service operations by integrating real-time insights, state-of-the-art features, and AI capabilities. The aim of this edition is to boost the productivity of technicians and operational efficiency, changing field service appointments into revenue-generating opportunities. It facilitates customers in scheduling appointments with ease and gives technicians the ability to supervise and provide assistance remotely through video sessions, thus minimizing the necessity for physical visits.
Major companies operating in the salesforce services market are:
• Microsoft Corporation
• AT&T Inc.
• Dell Technologies Inc.
• Siemens AG
• Deloitte Touche Tohmatsu Limited
• Accenture plc
• Intel Corporation
• International Business Machines Corporation (IBM)
• Oracle Corporation
• SAP SE
• Tata Consultancy Services Limited
• Salesforce Inc.
• NTT DATA Corporation
• Capgemini SE
• Cognizant Technology Solutions Corporation
• Adobe Inc.
• DXC Technology (DXC)
• Wipro Limited
• Tech Mahindra Limited
• Vertiba Inc.
• Micro Focus International plc
• Avenga LLC
• Verint Systems Inc.
• Peeklogic LLC
North America was the largest region in the salesforce services market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the salesforce services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.