The sextech market has seen considerable growth due to a variety of factors.
• In the past few years, the sextech market has seen a significant surge in its size. The market, which is projected to be worth $37.38 billion in 2024, is expected to rise to $44.15 billion in 2025, with a compound annual growth rate (CAGR) of 18.1%.
The unprecedented growth witnessed in the historic period could be credited to factors such as evolution in societal attitudes, sexual health awareness, demand for privacy and discretion, preference for customization and personalization, cultural transformations, and the movement towards sexual liberation.
The sextech market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the sextech market is projected to experience tremendous growth, reaching a size of $78.37 billion by 2029, with a compound annual growth rate (CAGR) of 15.4%.
This potential growth during the forecast period can be linked to its integration with platforms promoting health and wellness, the application of artificial intelligence (AI) and machine learning (ML), the use of telehealth and options for remote intimacy, acceptance by regulatory authorities, and a commitment to inclusivity and diversity. The period also expects to see major advancements in technology, e-commerce, digital platforms, a heightened focus on sexual health and wellness, inclusive and diverse product offerings, and options for remote connectivity and long-distance intimacy.
The expansion of online dating is projected to fuel the sextech market's growth. Online dating entails utilising internet-based platforms, websites, or mobile apps to connect and engage with potential love or sexual partners. Sextech employs various technological advancements related to sexual intimacy and provides several advantages for online dating, such as improved communication, virtual connection, privacy and safety features, among others. For example, Business 2 Community reported in June 2023, that a Maltese business entity and a subsidiary of Clickout Media Ltd, experienced a rise in the total number of paying users across Bumble's apps, hitting 3.2 million in 2022, up from 2.9 million users in 2021. Consequently, the rise in online dating is fuelling the sextech market's development. Sextech Market Driver: Increasing Adoption by the Youth Propelling the Market's Expansion
The sextech market covered in this report is segmented –
1) By Product: VR Porn, Bluetooth-Enabled Sex Toys, Pornography Video Scripting, Remote Sex Interfaces, Sex Robots
2) By Distribution Channel: Specialty Stores, Direct Sales, Online Stores
3) By End User: Men, Women, LGBT Community
Subsegments:
1) By VR Porn: Virtual Reality Pornography Content, VR Porn Platforms And Services
2) Bluetooth-Enabled Sex Toys: By Wearable Bluetooth Sex Toys, App-Controlled Bluetooth Sex Toys
3) By Pornography Video Scripting: Interactive Pornography Content, Customizable Pornographic Scripts
4) By Remote Sex Interfaces: Long-Distance Sex Toys, Remote-Controlled Sex Devices
5) By Sex Robots: Humanoid Sex Robots, Companion Sex Robots
Key players in the sextech market are turning their attention towards tech innovations such as ChatGPT Pleasure Companion in a bid to enhance their market profitability. The ChatGPT Pleasure Companion represents the new wave of sex tech advances set to transform narrative engagement and control of sex toys. To illustrate, Lovense LLC, a leading Singapore-based manufacturer of top-tier, tech-savvy sex toys, launched the 'ChatGPT Pleasure Companion' app in July 2023. This app caters to customers by creating immersive, customized stories influenced by the user's preferences. This innovative app is leveraged to weave stories and bring to life any desires or dreams of the clients that utilise this tool.
Major companies operating in the sextech market report are:
• Apple Inc.
• Hims & Hers Health Inc.
• LELO Inc.
• Unbound Inc.
• Doc Johnson Enterprises Inc.
• Lovehoney Group Ltd.
• Karex Berhad
• Lovense LLC
• FUN FACTORY GmbH
• TENGA Co. Ltd.
• WOW Tech Group
• California Exotic Novelties LLC
• Unbound Inc.
• Satisfyer GmbH
• Dame Products Inc.
• OhMiBod LLC
• MysteryVibe Ltd.
• Athais Inc.
• Vibease Pte. Ltd.
• Virtual Reality Bangers Inc.
• Emojibator
• Womanizer Inc.
• Standard Innovation Corporation
• Hot Octopuss Ltd.
• Arcwave Inc.
• Giddy Holdings Inc.
• MYHIXEL SL
• Bijoux Indiscrets S.L.
• Mymuse India Private Limited
North America was the largest region in the sextech market in 2024. The regions covered in the sextech market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.