What Is The Current and Historic Market Size Analysis Of The Video Processing Solutions Market?
The video processing solutions market has seen considerable growth due to a variety of factors.
• The market size for video processing solutions has experienced rapid expansion in recent years. There is projected growth from $16.64 billion in 2024 to $19.43 billion in 2025, reflecting a compound annual growth rate (CAGR) of 16.8%.
The past growth is primarily due to advancements in video compression, the surge in streaming services, wider usage of mobile devices, and the spread of virtual and augmented reality.
What Are The Predictions for The Video Processing Solutions Market in the Coming Years?
The video processing solutions market is expected to maintain its strong growth trajectory in upcoming years.
• Rapid expansion is predicted for the video processing solutions market in the coming years, with the market size projected to reach $35.78 billion by 2029, demonstrating a compound annual growth rate (CAGR) of 16.5%.
The surge during the projected period can be linked to various factors such as interactive live streaming, personalized content delivery, the efficiency of energy in video processing, and the amplified integration of video processing solutions with augmented intelligence. Foreseen trends within this period encompass video enhancement powered by AI, edge AI employed for video analytics, volume-based video for 3D content, 5G-enabling video streaming, and the utilization of blockchain for the security of content.
Which Drivers Are Accelerating Growth In The Video Processing Solutions Market?
The growth of the video processing solutions market is projected to be fueled by the increasing popularity of streaming services. These services, whether in the form of platforms or applications, provide users with the opportunity to access and enjoy digital media content like audio or video, as well as live broadcasts via the internet in real-time. On-demand content and a push towards digital entertainment have amplified the call for these streaming services. Video processing solutions uplift these services by enhancing video quality, reducing latency and facilitating adaptive bitrate streaming for uninterrupted viewer engagement. For example, in November 2023, as per the Instituto Brasileiro de Geografia e Estatística (IBGE), a government agency based in Brazil, of the households possessing a TV, 43.4% (equivalent to 31.1 million) had a subscription to a paid streaming service. Of these, 95.3% still viewed TV channels, including open TV (93.1%) or pay TV (41.5%). In 2022, 27.7% of homes with a TV had pay TV. The percentage for urban areas was 28.8%, while rural regions experienced a 2.0% rise (from 17.8% to 19.8%) in homes equipped with pay TV, totalling up to 19.8%. Therefore, the escalating use of streaming services is contributing to the advancement of the video processing solutions market.
What Are The Core Segments Of The Global Video Processing Solutions Market?
The video processing solutions market covered in this report is segmented –
1) By Solution: Software, Services
2) By Deployment: On-premise, Cloud
3) By Application: Security And Surveillance, Streaming And Broadcasting, Other Applications
4) By Industry: Media And Entertainment, Defense, Government Security, Other Industries
Subsegments:
1) By Software: Video Encoding Or Decoding Software, Video Editing Software, Video Analytics Software, Transcoding Software, Streaming And Delivery Software, Video Compression Software
2) By Services: Consulting Services, Integration And Deployment Services, Maintenance And Support Services, Managed Services, Training And Education Services
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What Emerging Trends Are Influencing The Growth Of The Video Processing Solutions Market?
In the video processing solutions market, prominent corporations are innovating advanced technologies like communication studios and video streaming solutions to boost their profitability ratio. The aim is to craft a consumer-focused streaming experience and to truly engage with stakeholders both within and outside the company. The technology is tailored for a multitude of internal communication purposes such as new employee integrate, company-wide announcements, and personnel training. For example, Brightcove Inc., a software company based in the United States, in February 2023, debuted its Brightcove Communications Studio. This video-centric solution is targeted at supporting human resources and communications experts in boosting interactions with internal stakeholders. The innovative solution offers a comprehensive set of features and advantages. These encompass the capability to produce, administer, and distribute video content, monitor engagement indicators, and tailor video delivery for a variety of devices and platforms.
Who Are the Key Players In The Video Processing Solutions Market?
Major companies operating in the video processing solutions market are:
• NVIDIA Corporation
• Tencent Cloud
• Akamai Technologies LLC
• Mirion Technologies Inc.
• Harmonic Inc.
• SRI International Media Systems Inc.
• Brightcove Inc.
• Mux Technologies LLC
• Ateme Technologies Corporation
• SeaChange Media Solutions Inc.
• Morpho Solutions Inc.
• Vantrix Media Solutions Inc.
• Synamedia Global Services LLC
• The MathWorks Innovations Inc.
• Base Media Cloud Holdings Inc.
• Apriorit Software Development Company Inc.
• Imagine Communications Corporation
• InPixal Media Technologies Inc.
• MediaKind Innovations LLC
• Surf Communications Solutions Global Inc.
• Telestream LLC
• Bitmovin Innovations Inc.
• Amagi Broadcasting Solutions LLC
• Mediamelon Technologies LLC
What Are The Regional Insights Into The Video Processing Solutions Market?
North America was the largest region in the video processing solutions market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the video processing solutions market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
