The global digital publishing market size is expected to grow from $36.29 billion in 2021 to $41.64 billion in 2022 at a compound annual growth rate (CAGR) of 14.8%. The change in growth trend is mainly due to the companies stabilizing their output after catering to the demand that grew exponentially during the COVID-19 pandemic in 2020. The market is expected to reach $68.81 billion in 2026 at a CAGR of 13.4%.
What is the Global Digital Publishing Market?
The digital publishing market consists of sales of digital content and related services in the media industry. The digital publishing market includes the sales of digital content in the form of text, audio, and video on digital platforms like social media, websites, and search engines. The digital publishing companies are primarily engaged in the development of a broad range of digital content like advertising and publishing by periodical advertising, educational content like journals and medical publishing, informative content like news, magazine, newsletter publishing, and financial magazines.
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What drives the Global Digital Publishing Market?
The increasing digitization of books and educational information is contributing to the growth of the digital publishing market. Conversion of the information into digital format contributed to the change in learning methods like the shift from traditional printed textbooks to digital modes such as e-readers, smartphones, and tablets. For instance, due to COVID-19 lockdown in mid-2020 across the globe, the sale of physical books has gone down as most of the publishing houses and bookstores were closed and readers spent most of their time reading e-books. In India, the sale of physical books went down by 80% and sales of e-books had almost doubled during the lockdown. Earlier, pre-COVID-19, e-books or online newspapers and journals were popular among Generation Z or Millennials but during COVID-19 even Gen X and Baby Boomers too got aligned to this. Therefore, this trend is expected to be continued post-COVID-19 also, thus driving the market for digital publishing during the period.
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Global Digital Publishing Market Segments
The global digital publishing market is segmented:
By Type: Text Content, Video Content, Audio Content
By End-User: Scientific, Technical, and Medical (STM), Legal and Business
By Application: Smart Phones, Laptops, PCs, Others
By Geography: The regions covered in the digital publishing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
Digital Publishing Global Market Report 2022provides market size and growth forecasts for the global digital publishing market, global digital publishing market share, digital publishing market segments and geographies, digital publishing market competitive landscape including leading competitors’ revenues, profiles and market shares. The digital publishing market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.
Global Digital Publishing Industry Playersinclude Thomson Reuters Corp., RELX Group Plc, Adobe Inc., Xerox Corp., Apple Inc., Verlagsgruppe Georg von Holtzbrinck GmbH, Amazon.com Inc., Netflix Inc., Comcast Corp., and Alphabet Inc. Based on industry trends and company analysis, the report explains a number of strategies for companies in the market.
