Global Smart Phone/Tablet Games Market Trends And Strategies Of Major Players In The Market 2021-2030

The smartphone/tablet games market consists of sales of video games played on smartphones/tablets. The revenue for these companies is generated from the in-app-purchases, in-game advertisements (such as google AdSense, Ad-Mob, Media.net), sponsorships, and sales of merchandise. The market is segmented into various gaming genres such as shooting, action, sports, role-playing, adventure, racing, fighting, strategy, and others.

Global Smart Phone/Tablet Games Market Size And Drivers:

The global smart phone and tablet games market is expected to grow from $64.28 billion in 2020 to $68.34 billion in 2021 at a compound annual growth rate (CAGR) of 6.3%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The smartphone/tablet games market is expected to reach $116.72 billion in 2025 at a CAGR of 14%. Due to an increased emergence of affordable gaming smartphone/tablets in the market, the smartphones/tablet gaming industry is rapidly increasing.

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Trends In The Global Smart Phone/Tablet Games Market

Augmented Reality (AG) and Virtual Reality (VR) are the two new technologies that are positively impacting the smartphone/tablet games market. Both technologies offer exciting gaming experiences to users. Augmented reality gaming combines visual and audio content with the user's current environment in real time, thereby making them enjoy the unique gaming experience. Whereas Virtual reality games apply a three-dimensional (3D) artificial environment to the computer games. These two technologies have been appreciated by the gaming community, proven by the rise in AR and VR based games downloads. For example, Pokemon Go, an AR game has been downloaded more than 800 million times, making it the most downloaded game. Niantic Labs, developer of the Pokemon Go game announced their intention to create an augmented reality map of public spaces using the help of players and startup Escher Reality. The company has also raised $225 million in the funding round and is now focused on developing more AR based games.

Global Smart Phone/Tablet Games Market Segments:
The global smart phone/tablet games market is further segmented –
By Game Type: Shooter, Action, Sports Games, Role-Playing, Adventure, Racing, Fighting, Strategy, Others
By Application: iOS User, Android User
By Device: Smartphone, Tablet
By Geography: The global smart phone/tablet games market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa.

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Smart Phone/Tablet Games Global Market Report 2021 is one of a series of new reports from The Business Research Company that provides smart phone/tablet games market overviews, analyzes and forecasts market size and growth for the global smart phone/tablet games market, smart phone/tablet games market share, smart phone/tablet games market players, smart phone/tablet games market segments and geographies, smart phone/tablet games market’s leading competitors’ revenues, profiles and market shares. The smart phone/tablet games market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.