Arts Market Global Briefing 2018

Arts Market Global Briefing 2018
Starting Price : $ 1000.00 | Pages : 34 | Published : January 2018

SKU CODE : 2760 | Format :

The arts industry includes establishments that operate facilities or provide services for cultural, entertainment and recreational interests such as producing live performances or events, and preserving and exhibiting objects of historical interests of patrons. This industry is further classified as follows – i) Museums, Historical Sites, Zoos, And Parks; ii) Independent Artists, Writers, And Performers; iii) Sports And Arts Promoters and iv) Performing Arts Companies

North America was the largest region in the arts market in 2017, accounting for around 36% market share. This can be attributed to high disposable income and a large population that seeks entertainment through live performances and concerts. Asia Pacific was the second largest region accounting for around 23% market share. Africa was the smallest region accounting for around 3% market share.

The Rise Of Independent Formats
Independent formats are offering new platforms for new talent to promote their music. Since music recording companies are often averse to taking risks with new talent, artists are making use of social media and music streaming platforms and are taking charge of their own personal marketing and distribution. Social media platforms have created a new means of connectivity and marketing opportunity for the artists. For instance, iTunes, Spotify, Pandora, and YouTube are some platforms widely being used by music artists to promote their work.

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