Television broadcasting industry comprises establishments primarily engaged in broadcasting images together with sound. These establishments operate television broadcasting studios and facilities for the programming and transmission of programs to the public. These establishments also produce or transmit visual programming to affiliated broadcast television stations, which in turn broadcast the programs to the public on a predetermined schedule. Programming may originate in their own studio, from an affiliated network, or from external sources.
Television Broadcasting Global Market Size
The global television broadcasting market was valued at $317.2 billion in 2017. North America was the largest geographic region accounting for $93.9 billion or 29.6% of the global market. The USA was the largest country accounting for $71.3 billion or 22.5% of the global television broadcasting market.
Television Broadcasting Global Market Trend
Many studios are increasing their budgets for TV shows to produce high quality content. Since studios now have many platforms to generate revenues, studios are willing to invest on producing high quality content. For example, Netflix invested about £100million on the TV series The Crown. Thus, the demand for quality content and the availability of multiple a such as video on demand platforms such as Netflix, Hulu, mobile applications and web portals to generate revenues encouraged studios to produce TV shows with high budgets.
The companies covered are Time Warner Inc, Walt Disney, Viacom Inc, CBS Corporation, and NBC Universal Media LLC.
The countries covered are USA, China, Germany, Brazil, Japan, UK, Spain, Russia, France, Australia, Italy, India and rest of the world.
Television Broadcasting Global Market Segmentation
The television broadcasting market is segmented into Television Station, and Television Network.
Television Stations comprise establishments primarily engaged in broadcasting visual programs by television to the public, except cable and other pay television services. Included in this industry are commercial, religious, educational, and other television stations. Also included here are establishments primarily engaged in television broadcasting and which produce taped television program materials.
Television Networks comprise establishments primarily engaged in programming material which is usually delivered to a third party, such as cable systems or direct-to-home satellite systems, for transmission to viewers.