“We watch our competitors, learn from them, see what they are doing for customers and copy those things as much as we can”- Jeff Bezos
The Business Research Company helps you identify, track and stay ahead of your competition through our competitor research studies.
Outperform your competitors by understanding their current and planned activities and analysing their strategies.
- Competitors profiling
- SWOT analysis
- Competitor monitoring
- Mystery shopping
- Observational research
Example Projects Have Included:
A optoelectronics manufacturer wanted a detailed competitor benchmarking study. A peer group of key competitors was identified and assessed based on parameters including: product pipeline, patents, brand share, revenues, social media presence. Following the study the client was able to gain competitive advantage and improve its industry ranking.