Our client was interested in acquiring a potential telecom operator of Russia. So he wanted us to focus on:
KPI’s for the telecom company
Commercial and technical SWOT analysis for potential acquisition.
Competitive advantage in comparison with top five operators.
Future outcomes with identified KPI’s
Telecom market worldwide
The deliverable was in the form of a word document that consisted of:
Global telecom market
KPI’s for specified telecom operator (subscription base, coverage, market share, growth)
Commercial and technical SWOT
Market position & future prospects
Recommendations and conclusions
20 + interviews conducted with all the telecom operators.
The methodology was:
Identified telecom providers worldwide
Collected information laid out by the client in the scope of the study through secondary sources such as – telecom associations, financial filings, company marketing material (white papers, sales presentations where available and case studies), news & media research and proprietary databases.
The data received from secondary sources was validated through primary research and then analysed.
4. Client Benefits & Feedback
Client found the study useful for understanding the operator’s business and its competitive positioning. Ultimately gaining the confidence to execute this deal.