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Identification and Assessment of Technology ‘Hotspot’ Areas for Early Investment
  • 1. Requirement
  • Requriement

  • An investment company focussing on early stage technology investment wanted to get an assessment of ‘hotpots’, where there was a high level of development and entrepreneurial activity and investment interest, for further research.

    Some areas for investigation included:
    Financial software development
    Mobile gaming applications
    Health IT services
    3D printing
    Analytics software
    Others to be suggested by TBRC

  • 2. Solution
  • Solution

  • TBRC delivered a detailed covering:
    Key characteristics and growth estimates for each market
    Development landscape in each area
    Example case studies involving companies in these sectors
    Example deals and benchmark valuations
    Road map of key characteristics of highly valued companies
    TBRC identified and analyzed the following additional areas meeting the client’s criteria:
    Mobile social networks and communication
  • 3. Methodology
  • Methodology

  • TBRC conducted research through:
    Secondary research: industry journals, blogs, company websites, incubator websites, tech transfer websites., financial deal databases
    Primary research:
    10 interviews with start up companies
    5 interviews with interview experts and commentators.
    5 interviews with PE firms and other investors active in the sector.
  • 4. Client Benefits & Feedback
  • Client Benefits & Feedback

  • Client identified three ‘hotspots’ as worthy of further investigation.
    Utilized TBRC’s road map of company characteristics within the target identification stage of their study.

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