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Telecom Market Entry Study For UAE
  • 1. Requirement
  • Requriement

  • The client was interested in assessing UAE as a potential market for providing telecom services. In particular they wanted to know:
    Current market size, growth and forecast
    Market trends
    Competitor scenario
    Pricing structure for competing
    View of executives from the industry
    Market attractiveness for a new entrant
  • 2. Solution
  • Solution

  • Research findings were delivered as a report including:
    Detailed findings on the market in UAE
    Market trends
    Market volume and market share
    Services and their prices
    Consumer base
    Competition
    Company profiles of top companies
    Highlights of all interviews
  • 3. Methodology
  • Methodology

  • Primary Research
    Conducted 16 interviews in UAE
    In depth interviews including both open questions and closed quantitative questions.
    Calls recorded or carefully noted with the permission of the respondent.
    Secondary Research
    Information was gathered through relevant sources such as competitor company websites, industry associations, journals etc.
  • 4. Client Benefits & Feedback
  • Client Benefits & Feedback

  • The client used this study to plan their market entry strategy.

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