Assessment of Potential Power Equipment Company Targets in India
Requirement
A global power equipment major wanted to find out potential partners in India whom they can either acquire or merge with.
The client wanted to understand:
Existing competitive scenario
Technology compatibility with existing players
Financial viability of players
Annual order intakes
The client wanted to understand:
Existing competitive scenario
Technology compatibility with existing players
Financial viability of players
Annual order intakes
Solution
TBRC delivered the following in form of a PowerPoint presentation to meet the client’s needs.
A list of target M&A partners on the basis of:
Value chain analysis of potential targets.
Technology and cultural compatibility.
Future growth plans.
Health of order bookings.
Annual revenues and Profitability.
Market share of existing players and possible changes in competitive landscape due to M&A.
A list of target M&A partners on the basis of:
Value chain analysis of potential targets.
Technology and cultural compatibility.
Future growth plans.
Health of order bookings.
Annual revenues and Profitability.
Market share of existing players and possible changes in competitive landscape due to M&A.

Methodology
TBRC suggested the following research process:
Secondary research to understand value chain and technology of existing players. This process was also used to gather financial information about the target companies
Primary research was conducted to gather data on:
Market share
Annual Order intake/backlogs
Future plans
Our Analysts used the information gathered from the above sources, analysed and presented the results.
Secondary research to understand value chain and technology of existing players. This process was also used to gather financial information about the target companies
Primary research was conducted to gather data on:
Market share
Annual Order intake/backlogs
Future plans
Our Analysts used the information gathered from the above sources, analysed and presented the results.
Client Benefits and Feedback
On the basis of this research and other findings, the company was able to narrow down the list of target partners leading to a successful acquisition.