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Corporate Banking Competitor Analysis in Europe

Requirement

The client was interested in understanding the competition in the region of Europe. They wanted a competitor analysis study consisting of company profiles with the following data:
SWOT analysis
Number of employees
Customer base
Services
Basic financials

Solution

The deliverable was in the form of a word document that consisted of:
Market characteristics and trends
Porters five force model for Corporate Banking in Germany
Competitor landscape
Company profiles that include
Brief Profile
SWOT analysis
Number of employees
Subscriber base
Pricing
Basic financials
Case Study

Methodology

Secondary Research
Identified top ten corporate banks in Europe
Information required for these shortlisted companies was obtained through secondary sources. The secondary sources include company websites, financial filings, company marketing material, news and media, research and proprietary databases.
Primary Research
20 + interviews conducted in with these competitor companies as required.
All calls recorded or carefully noted with the permission of the respondents.
The report is built on information collected through primary and secondary sources and analysis done.

Client Benefits and Feedback

The report met their requirement of doing a comparative analysis of its competitors and taking necessary steps for future growth.
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