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Data Broker Market Insights 2025: Size, Share, Trends & Strategic Forecast

30 Apr, 2025

The Data Broker Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.

What are the Historical Growth Trends in the Data Broker Market?

The size of the data broker market has significantly increased recently. The market, worth $303.11 billion in 2024, is expected to reach a value of $332.89 billion in 2025, with a compound annual growth rate (CAGR) of 9.8%.

What are the 2025 Market Projections: Forecasted Size & Growth Rate for the Data Broker Industry?

The Data Broker Global Market is projected to reach a market size of $479.73 billion by 2029, growing at a compound annual growth rate (CAGR) of 9.6%.

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What are the Key Growth Drivers Fueling the Data Broker Market?

The key drivers in the data broker market are:

• Widespread adoption of social media platforms
• Rising growth in the e-commerce sector
• Rapid industrialization and an increase in demand for targeted marketing
• Increasing number of connected devices

Global Market Segmentation: Identifying Major Data Broker Industry Segments

The data broker market covered in this report is segmented –
1) By Data Type: Unstructured Data, Structured Data, Custom Structure Data
2) By Pricing Model: Subscription Paid, Pay Per Use Paid, Hybrid Paid Models
3) By Application: Marketing And Advertising, Fraud Detection And Prevention, Risk Management, Customer Experience Management, Compliance Management, Personalization And Targeting
4) By End-User: Banking, Financial Service And Insurance (BFSI), Retail, Automotive, Construction, Other End-Users Subsegments:
1) By Unstructured Data: Social Media Data, Web Content Data, Email Data, IoT Sensor Data, Multimedia Data, Surveillance And Security Data
2) By Structured Data: Demographic Data, Financial Data, Healthcare Data, Transactional Data, Behavioral Data, Location Data.
3) By Custom Structure Data: Industry-Specific Data, Proprietary Data Sets, Predictive Analytics Data, Hybrid Data Models, Aggregated And Derived Data

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What are the emerging Trends Shaping the Future of the Data Broker Market?

The key trends in the data broker market are:

• There is a shift towards new technologies and business models within the data broker market.
• Advancements in real-time analytics capabilities are emerging as a significant trend.
• Big data analytics and artificial intelligence advancements are becoming increasingly influential in the market.
• The integration of cloud computing, artificial intelligence, and machine learning is a noteworthy trend shaping the future of the market.

Who Are the Top Competitors & Leading Players in the Data Broker Market?

Major players in the data broker market are:

• International Business Machines Corporation (IBM)
• Oracle Corporation
• Bloomberg Finance L.P.
• LexisNexis Risk Solutions
• Thomson Reuters
• Experian Information Solutions Inc.
• Wolters Kluwer N.V.
• Equifax Inc
• TransUnion LLC
• NielsenIQ
• Dun & Bradstreet Inc.
• Fair Isaac and Company
• CoreLogic
• Acxiom LLC
• Data Axle
• Epsilon Data Management LLC
• Lotame Solutions Inc.
• Intelius LLC.
• Whitepages Inc.
• Ignite Enterprise Software Solutions LLC.

Regional Dominance: Which Area Leads the Global Template Market?

North America was the largest region in the data broker market in 2024