The endpoint protection platform market has seen considerable growth due to a variety of factors.
• The market size of the endpoint protection platform has witnessed a swift enlargement in recent years. It is projected to escalate from $5.17 billion in 2024 to $5.74 billion in 2025, with a compound annual growth rate (CAGR) of 11.1%.
The substantial growth in the historic timeframe can be traced back to the surge in remote work, higher investments in cybersecurity, an uptick in advanced persistent threats, heightened concentration on safeguarding critical infrastructure, and an increase in zero-day vulnerabilities.
The endpoint protection platform market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for the endpoint protection platform is predicted to experience significant expansion in the forthcoming years, reaching $8.64 billion by 2029, fueled by a compound annual growth rate (CAGR) of 10.7%.
The surge is mainly due to prevalent cyberattacks, intensifying enterprise security, a growing number of small to medium enterprises, an increase in connected IoT devices, and a rise in mobile device utilization. Key trends during this projected period include advancements in technology, integration of Artificial Intelligence, the acceptance of cloud-based EPP, zero trust security models, and the proliferation of IoT devices.
The upward trend in cyberattacks is forecasted to drive the expansion of the endpoint protection platform market. Cyberattacks are harmful actions taken by individuals, groups, or companies to infiltrate, damage, or illicitly gain control over computer systems, networks, or data. The rise in these attacks is due to the accelerating digital transformation, sophisticated attack techniques, enhanced data value, software and system vulnerabilities, and insufficient cybersecurity knowledge. An endpoint protection platform is essential in combating cyberattacks, as it provides a comprehensive security approach that encompasses detection, prevention, response, and remediation. In November 2023, the Department of Defense revealed that an Australia-based government department recorded over 94,000 cybercrime reports during the financial year 2022-2023, a surge of 23% from the previous year 2021-2022. Hence, the escalating cyberattacks are contributing to the growth of the endpoint protection platform market.
The endpoint protection platform market covered in this report is segmented –
1) By Offering: Platform, Services
2) By Enforcement Point: Workstations, Mobile Devices, Server, Point Of Sale (POS) Terminals, Other Enforcement Points
3) By Deployment Mode: On-Premise, Cloud, Hybrid
4) By Organization Size: Large Enterprises, Small And Medium Enterprises (SMEs)
5) By Vertical: Banking, Financial Services, And Insurance (BFSI), Healthcare, Government, Information Technology And Information Technology Enabled Services, Telecommunication, Manufacturing, Retail And E-commerce, Energy And Utilities, Education, Other Verticals
Subsegments:
1) By Platform: Antivirus And Anti-malware Platforms, Endpoint Detection And Response (EDR) Platforms, Mobile Device Management (MDM) Platforms, Cloud Security Platforms For Endpoints, Next-Generation Antivirus (NGAV) Platforms, Data Loss Prevention (DLP) Platforms, Threat Intelligence and Security Information and Event Management (SIEM) Platforms
2) By Services: Managed Endpoint Protection Services, Endpoint Security Consulting Services, Incident Response And Forensics Services, Vulnerability Assessment And Penetration Testing, Cloud-Based Endpoint Security Services, Security Training And Awareness Services, Compliance And Regulatory Services
Leading businesses in the endpoint protection platform market are actively investing in the evolution of cutting-edge solutions, specifically cloud-managed service provider (MSP) security measures, to broaden threat detection, accelerate response speeds, and ensure wide-ranging security coverage. Cloud-managed MSP security solutions implicate a diversified range of security techniques and services offered by a managed service provider (MSP) to fortify cloud-based environments. These remedies assist corporations in securing their cloud infrastructure, applications, and data against all kinds of cyber threats, while they concurrently satisfy industry norms and guidelines. For instance, Bitdefender, a cybersecurity company from Romania, introduced GravityZone Cloud MSP Security Solutions in March 2024. This is a holistic cybersecurity platform deliberately engineered for managed service providers (MSPs), encompassing several layers of exceptional threat prevention and detection technologies such as next-gen antivirus (AV), endpoint detection and response (EDR), and managed detection and response (MDR) services, assembled within a consolidated security infrastructure. The GravityZone Cloud MSP security solutions are divided into several layers: Secure, Secure Plus, and Secure Extra, each layer offering top-level security protection, with alternatives designed to accommodate the specific requirements, compliance prerequisites, and financial limits of MSP customers.
Major companies operating in the endpoint protection platform market are include:
•Microsoft Corporation
• Oracle Corporation
• Honeywell International Inc.
• Broadcom Inc.
• Palo Alto Networks Inc.
• Fortinet Inc.
• OpenText Corporation
• Check Point Software Technologies Ltd.
• Trellix Inc.
• McAfee Corp.
• CrowdStrike Holdings Inc.
• Elastic N.V.
• FireEye Inc.
• Sophos Group plc
• ESET spol. s r.o.
• Netskope Inc.
• Qualys Inc.
• Acronis International GmbH
• SentinelOne Inc.
• VMware Carbon Black Inc.
• F-Secure Corporation
• Amazon Web Services Inc.
• Deep Instinct Ltd.
• Comodo Group Inc.
• AppGuard Inc.
• Emsisoft Ltd.
• Kaspersky Lab ZAO
North America was the largest region in the endpoint protection platform market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the endpoint protection platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.