The IPTV Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The size of the IPTV market has seen rapid expansion in recent years, increasing from $160.44 billion in 2024 to an estimated $187.01 billion in 2025. This represents a compound annual growth rate (CAGR) of 16.6%.
The IPTV market is projected to reach a size of $359.7 billion by 2029, growing at a compound annual growth rate (CAGR) of 17.8%.
Download Your Free Sample of the 2025 IPTV Market Report and Uncover Key Trends Now!The key drivers in the iptv market are:
• Emergence of 5G networks fueling IPTV market
• Integration with OTT platforms driving growth
• Rising demand for Ultra High Definition (UHD) content
• Shift towards cloud-based IPTV solutions
The IPTV market covered in this report is segmented –
1) By Type: Video IPTV, Non-Video IPTV
2) By Application: Linear Television, Nonlinear Television
3) By End-User: Small And Medium Enterprise, Large Enterprise, Residential Customers
The key trends in the iptv market are:
• Emerging 5G networks and integration with OTT platforms are shaping the future of the IPTV market.
• The demand for Ultra High Definition (UHD) content and increasing focus on interactive and immersive content are key trends.
• A shift towards cloud-based IPTV solutions is an upcoming significant trend.
• Ensuring content security, integrating voice control and natural language processing, and global expansion of IPTV services are other important developments.
Major companies in the iptv market are:
• Google LLC
• Microsoft Corporation
• Amazon Web Services (AWS)
• Intel Corporation
• International Business Machines Corporation (IBM)
• Cisco Systems Inc.
• Tata Consultancy Services Limited
• Ericsson AB
• Cognizant Technology Solutions Corporation
• Texas Instruments Incorporated
• Infosys Limited
• HCL Technologies Limited
• Capgemini SE
• Keysight Technologies Inc.
• Happiest Minds Technologies Limited
• RapidValue Solutions Limited
• Ixia Solutions
• Allot Communications Ltd.
• Infineon Technologies AG
• Atos SE
Asia-Pacific was the largest region in the IPTV market in 2024