Insight by Abdul Wasay, Chief Operating Officer at The Business Research Company
In response to fluctuating tariffs and geopolitical trade developments, the Laundry Detergent Market Outlook 2025 analyses how businesses are adapting through supply chain diversification and strategic sourcing.
What Are the Key Forecast Insights for the Laundry Detergent Market Growth?
The market size of the laundry detergent industry has been on a consistent rise in the past few years. The market, estimated to reach $66.13 billion in 2024, is projected to rise to $68.85 billion in 2025, marking a compound annual growth rate (CAGR) of 4.1%.
What Is the Predicted Industry Size and CAGR of the Laundry Detergent Market in 2029?
The laundry detergent market is projected to reach a size of $83.51 billion in 2029, growing at a compound annual growth rate (CAGR) of 4.9%.
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Which Factors Are Driving Growth in the Laundry Detergent Market?
The key Drivers in the laundry detergent market are:
• Surge in e-commerce activities
• Consumer convenience leading to increased online shopping
• Availability and easy access to a wide variety of products online
• Delivery of laundry detergent directly to consumers' homes
Which Segment Trends Are Covered in the Laundry Detergent Market Forecast?
The laundry detergentmarket covered in this report is segmented –
1) By Product Type: Powder Detergents, Liquid Detergents, Fabric Softners, Detergent Tablets, Other Detergents
2) By Form: Conventional Detergents, Concentrated Detergents, Organic Or Natural Detergents
3) By Application: Household, Industrial Or Institutional
4) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience Stores, Online Retail Stores, Other Distribution Channels
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What Are the Current Market Trends in the Laundry Detergent Industry?
The key trends in the laundry detergent market are:
• Development of innovative laundry detergent products is a significant trend in the market.
• There is a move towards short-cycle laundry detergents to reduce energy and water consumption.
• Laundry detergents are engineered to deliver effective cleaning during quick wash cycles.
• The use of technology like robotics and AI in optimizing cleaning performance is an emerging trend.
Who are the Key Companies in the Laundry Detergent Market?
The key players in the laundry detergent market are:
• BASF SE
• Procter & Gamble Company
• Unilever PLC
• The Dow Chemical Company
• Henkel AG & Co. KGaA
• Colgate-Palmolive Company
• Reckitt Benckiser Group plc
• S. C. Johnson & Son Inc.
• Kao Corporation
• The Clorox Company
• Church And Dwight Co Inc.
• Clariant AG
• LIBY Group
• Amway Corporation
• Lion Corporation
• Croda International plc
• Method Products pbc.
• Blue Moon
• RSPL Group
• Unger Fabrikker AS.
What are the Regional Trends Across the Laundry Detergent Market?
Asia-Pacific was the largest region in the laundry detergent market in 2024
