The Sentiment Analysis Software Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The market size of sentiment analysis software has seen significant growth in recent years. It expanded from $2.53 billion in 2024 to $3 billion in 2025, with a compound annual growth rate (CAGR) of 18.5%.
The Sentiment Analysis Software market is projected to reach $5.83 billion in 2029, with a compound annual growth rate (CAGR) of 18.1%.
Download Your Free Sample of the 2025 Sentiment Analysis Software Market Report and Uncover Key Trends Now!The key drivers in the sentiment analysis software market are:
• Increasing customer expectations and demand for customer experience management (CEM) solutions
• Rising demand for customer feedback management tools and their growing popularity in the business world
• Adoption of advanced technologies like machine learning and natural language processing techniques
• Increasing adoption of cloud-based sentiment analysis software and social media platforms.
The sentiment analysis software market covered in this report is segmented –
1) By Type: On-Premises Sentiment Analysis Software, Web-Based Sentiment Analysis Software
2) By Analytical Tool: Text Analytics, Social Media Monitoring, Voice Analytics, Natural language processing (NLP)
3) By Enterprise Size: Small And Medium Size Enterprise, Large Enterprise
4) By End-User: Banking, Financial Services, And Insurance (BFSI), Media And Telecom, Government, Healthcare, Manufacturing, Retail, Other End-Users
The key trends in the sentiment analysis software market are:
• Technological advancements and innovation are significantly impacting the sentiment analysis software market.
• There is an increasing trend in the adoption of machine learning (ML) and natural language processing (NLP) techniques.
• The use of sentiment analysis software is becoming more prevalent.
• More businesses are adopting cloud-based sentiment analysis solutions and social media platforms.
Major companies in the sentiment analysis software market are:
• International Business Machines Corporation
• Oracle Corporation
• SAP SE
• Salesforce.com Inc.
• Adobe Inc.
• OpenText Corporation
• SAS Institute Inc.
• Brandwatch Limited
• Talkwalker Inc.
• Meltwater US Inc.
• QuestionPro Inc.
• Clarabridge Inc.
• Bitext Innovations S.L.
• Aylien Ltd.
• NetOwl LLC
• MonkeyLearn Inc.
• Reputation Refinery LLC
• DatumBox Inc.
• Voci Technologies Inc.
• Keatext Inc.
• Lexalytics Inc.
• Angoss Software Corporation
• MeaningCloud LLC
North America was the largest region in the sentiment analysis software market in 2024