The Software Asset Management Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The size of the software asset management market has seen fast growth recently, expanding from $3.64 billion in 2024 to $4.36 billion in 2025 with a compound annual growth rate (CAGR) of 19.9%.
The Software Asset Management Global Market is forecasted to reach a size of $8.93 billion in 2029, with a compound annual growth rate (CAGR) of 19.7%.
Download Your Free Sample of the 2025 Software Asset Management Market Report and Uncover Key Trends Now!The key drivers in the software asset management market are:
• The rise of cloud-based and SaaS solutions
• Rising adoption of the Bring Your Own Device (BYOD) culture
• Increase in the number of audits
• Increasing complexity of modern IT environments
The software asset management market covered in this report is segmented –
1) By Component: Solutions, Services
2) By Deployment Model: On-premise, Cloud-based
3) By Organization Size: Small, Medium, Large
4) By End-User: Banking Financial Services And Insurance (BFSI), Information Technology (IT) And Information Technology Enabled Services (ITeS), Telecom, Manufacturing, Retail And E-Commerce, Government, Healthcare And Life Sciences, Education, Media And Entertainment
Subsegments:
1) By Solutions: Software License Management, Software Compliance Management, Software Deployment And Installation, Software Inventory Management, Software Usage Tracking
2) By Services: Consulting And Advisory Services, Implementation And Integration Services, Training And Support Services, Managed Services, Maintenance And Upgrades
The key trends in the software asset management market are:
• The market is influenced by the rise of cloud-based and SaaS solutions.
• Increasing number of audits is emerging as a significant trend.
• Advanced Software Asset Management (SAM) technologies are on the rise.
• There is a shift towards digital transformation initiatives and demand for powerful tools.
Major players in the software asset management market are:
• Microsoft Corporation
• Deloitte Touche Tohmatsu Limited
• International Business Machines Corporation (IBM)
• Broadcom Inc.
• HCL Technologies
• ServiceNow Inc.
• Ivanti Inc.
• Symphony SummitAI
• Flexera Software
• Snow Software
• USU Software AG
• Matrix42 AG
• Alloy Navigator Inc.
• Zluri Technologies Inc.
• BMC Software Inc.
• Anglepoint Inc.
• SysAid Technologies Ltd.
• Livingstone Technologies Ltd.
• Belarc Inc.
• Eracent Inc.
• Asset Panda Inc.
• Xensam Technologies Inc.
• Certero Ltd.
• ITAM Review Ltd.
• Softline International
North America was the largest region in the software asset management market in 2024