What Is The Current and Historic Market Size Analysis Of The Strawberries Market?
The strawberries market has seen considerable growth due to a variety of factors.
• The market size for strawberries has seen consistent growth in the past few years. The value is projected to increase from $15.88 billion in 2024 to $16.57 billion in 2025, registering a compound annual growth rate (CAGR) of 4.4%.
Factors contributing to this growth during the historic period include heightened consumer awareness about the nutritional advantages of strawberries, the widening of distribution networks, a surge in demand for processed strawberry products, increased health awareness among consumers, and policies initiated by the government to encourage strawberry farming.
What Are The Predictions for The Strawberries Market in the Coming Years?
The strawberries market is expected to maintain its strong growth trajectory in upcoming years.
• The strawberries market is predicted to experience consistent expansion in the forthcoming years, reaching a value of $19.41 billion in 2029 with a compound annual growth rate (CAGR) of 4.0%.
The anticipated growth can be associated with factors such as the surge in urbanization and demographic development, the broadening of retail infrastructure, heightened preference for natural and organic food products among consumers, increased focus on health and wellbeing, and successful adaptation to climate change. Key trends predicted for the period include the embrace of precision agriculture methods, breakthroughs in biotechnology and genetics, the emergence of post-harvest technological advancements, the incorporation of robotic and automated solutions, and the creation of value-added strawberry products.
Which Drivers Are Accelerating Growth In The Strawberries Market?
The growth of the strawberry market is anticipated to be fuelled by the increasing trend of consumers shifting towards plant-based foods. Plant-based foods are exclusively derived from plants with no animal-origin ingredients, offering alternatives to conventional animal-based foods. This shift to plant-based foods is primarily motivated by concerns about environmental sustainability, animal welfare, and the health benefits associated with plant-based diets. As a flavourful addition to smoothies, salads, and plant-based desserts, strawberries are often used in plant-based consumption, providing natural sweetness, vibrant colour, and augmenting the nutritional value of a plant-based diet. For example, a report published in April 2023 by the Plant-Based Foods Association, a US-based organization representing the plant-based food industry, revealed that 70% of the total U.S. population consumed plant-based foods in 2022, a rise from 66% in 2021. Additionally, sales growth for plant-based foods stood at 6.6% in 2022, up from 5.9% in 2021. Consequently, the growing preference of consumers for plant-based foods is contributing to the expansion of the strawberry market.
What Are The Core Segments Of The Global Strawberries Market?
The strawberries market covered in this report is segmented –
1) By Type: June Bearing Strawberry, Ever Bearing Strawberry, Day Neutral Strawberry
2) By Category: Organic, Conventional
3) By Sales Channel: Super markets Or Hyper markets, Convenience Stores, Independent Retailers, Online Sales
4) By Application: Food And Beverage, Cosmetics And Personal Care
Subsegments:
1) By June Bearing Strawberry: Early-Season June Bearing, Mid-Season June Bearing, Late-Season June Bearing
2) By Ever Bearing Strawberry: Single-Crop Ever Bearing, Multi-Crop Ever Bearing
3) By Day Neutral Strawberry: Standard Day Neutral Strawberry, High-Yielding Day Neutral Strawberry
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How Are Emerging Trends Reshaping The Dynamics Of The Strawberries Market?
Significant players in the strawberry market are turning their focus towards the creation of novel farming technologies, like strawberry growing robots, to establish a unique selling proposition in the market. Strawberry farming robots are specific automatic farming devices engineered to assist with tasks associated with strawberry cultivation. For example, in December 2022, HarvestX Inc., an organization from the United States that specializes in the manufacture of farming robots and software for mechanized farming, introduced an automatic strawberry farming solution powered by their most recent robot, the XV3. This technology uniquely merges robotics and AI to mechanize processes in indoor vertical farms such as plants' care, pollination, and harvesting, thereby securing stable production and reducing costs. When compared to its previous versions, the XV3 robot boasts greater precision and adaptability, facilitating its successful deployment in various indoor vertical farming scenarios. The goal of this technology is to remedy workforce deficits and dramatically diminish labor expenses in strawberry farming.
Who Are the Key Players In The Strawberries Market?
Major companies operating in the strawberries market report are:
• Hershey Foods Corporation
• Dole PLC
• J.M. Smucker Company
• Del Monte Pacific Limited
• Ocean Spray Cranberries Inc.
• Seneca Foods Corporation
• Hero AG
• Keelings Ltd.
• Welch Foods Inc
• Monin Inc.
• Driscoll’s Inc.
• Andros Groupe
• R. Torre And Company Inc.
• Mirak Group Inc.
• Berry Gardens Ltd.
• Stonewall Kitchen LLC
• Wilkin And Sons Ltd.
• Naturipe Farms LLC
• BelOrta cvba
• Goknur Gida Sanayi ve Ticaret Anonim Sirketi
• Mrs. Miller's Homemade Jams LLC
• ST. DALFOUR INTERNATIONAL INCORPORATED
What Are The Regional Insights Into The Strawberries Market?
Asia-Pacific was the largest region in the strawberries market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the strawberries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
