The Wellness Supplements Market Overview 2025 report reveals that the market size has grown significantly over the past few years, with projections indicating further expansion.
The market size of wellness supplements has witnessed impressive growth in the past. It is projected to increase from $300.29 billion in 2024 to $323.49 billion in 2025, showing a compound annual growth rate (CAGR) of 7.7%.
The global wellness supplements market is projected to increase to a valuation of $453.91 billion by 2029, growing at a compound annual growth rate (CAGR) of 8.8%.
Download Your Free Sample of the 2025 Wellness Supplements Market Report and Uncover Key Trends Now!The key drivers in the wellness supplements market are:
• Increased focus on immune health
• Growth of digital health and e-commerce
• Emphasis on personalization and customization in wellness
• Rising demand for plant-based supplements
The wellness supplements market covered in this report is segmented –
1) By Product Type: Dietary Supplements, Vitamin, Mineral, Protein, Herbal
2) By Functional Food and Beverages: Omega Fatty Acids Fortified Food, Probiotic Fortified Food, Branded Iodinated Salt, Branded Wheat Flour, Energy Drinks, Sports Drinks
3) By Application: Home Care, Hospital, Chemical
The key trends in the wellness supplements market are:
• The increased focus on immune health is shaping the wellness supplements market.
• The adoption and growth of digital health and e-commerce is an emerging trend.
• Personalization and customization trends in wellness supplements are becoming more prevalent.
• The rising demand for plant-based supplements is influencing the market's future.
Major companies in the wellness supplements market are:
• Archer Daniels Midland Company
• Pfizer Inc.
• Nestle SA
• Bayer AG
• Abbott Laboratories
• Suntory Holdings Ltd.
• Otsuka Pharmaceutical Co Ltd.
• Haleon plc
• Amway Corporation
• Glanbia plc
• Herbalife Nutrition Ltd.
• The Bountiful Company
• GNC Holdings Inc.
• USANA Health Sciences Inc.
• Shaklee Corporation
• Jamieson Intermediate Holdings Ltd.
• New Chapter Inc.
• Pukka Herbs Ltd.
• Gaia Herbs Inc.
• MegaFood LLC
• Traditional Medicinals Inc.
• Olly Nutrition
• Herb Pharm LLC
• Herbaland Naturals Inc.
• Ritual Foods Pvt Ltd.
• Fungi Perfecti LLC
• Banyan Botanicals Corp
• Herbalist & Alchemist Inc.
• Garden of Life LLC
North America was the largest region in the wellness supplements market in 2024