Insight by Abdul Wasay, Chief Operating Officer at The Business Research Company In response to fluctuating tariffs and geopolitical trade developments, the Whey Protein Market Outlook 2025 analyses how businesses are adapting through supply chain diversification and strategic sourcing.
The historical growth trend in the Whey Protein Global Market Report for 2025 has been quick in recent times. The market size for whey protein has increased from $9.85 billion in 2024 to $11.01 billion in 2025. This jump represents a compound annual growth rate (CAGR) of 11.7%.
The Whey Protein Global Market is projected to expand to a size of $17.25 billion by the year 2029. This represents a compound annual growth rate (CAGR) of 11.9% over the forecast period.
Download the Free Sample Now:The key drivers in the whey protein market are:
• Increase in health consciousness and well-being among individuals
• Greater access to health-related information and influence of social media
• Whey protein's role in supporting muscle growth, recovery, and overall physical performance
• Increased adherence to specific diets and eating patterns
The whey proteinmarket covered in this report is segmented –
1) By Type: Isolates, Concentrates, Demineralized, Hydrolysate
2) By Application: Nutritional, Personal Care, Food, Feed, Infant Formula, Sports and Performance Nutrition, Functional Or Fortified Food
3) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience Stores, Specialty Stores, Online Stores, Other Distribution Channels
4) By End-Users: Athletes, Bodybuilders, Lifestyle Users
The key trends in the whey protein market are:
• Major companies in the whey protein market are focusing on product innovation using advanced technologies like microparticulation.
• There is an increased importance on enhancing the stability and expanding the applications of whey protein products in high-temperature processing.
• The introduction of heat-stable whey proteins that preserve nutritional benefits for medical nutrition is a key future trend.
• Superior sensory properties and support for patient adherence to nutritional programs are also expected to shape the advancements in the whey protein market.
Major players in the whey protein market are:
• Groupe Lactalis SA
• Danone SA
• Fonterra Co-operative Group Limited
• Kerry Group plc
• Agropur Cooperative
• Glanbia plc
• Optimum Nutrition Inc.
• Herbalife International Inc.
• Hilmar Cheese Company Inc.
• The Nature's Bounty Co.
• GNC Holdings LLC
• Leprino Foods Company
• The Simply Good Foods Company
• Arla Foods Ingredients Group P/S
• Havero Hoogwegt BV
• NOW Health Group Inc.
• Grande Cheese Company
• Orgain Inc.
• The Hut.com Limited
• Iovate Health Sciences International Inc.
North America was the largest region in the whey protein market in 2024