The global radio broadcasting market size is expected to grow from $125.39 billion in 2021 to $133.55 billion in 2022 at a compound annual growth rate (CAGR) of 6.5%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $163.68 billion in 2026 at a CAGR of 5.2%.
What is the Global Radio Broadcasting Market?
The radio broadcasting market consists of revenues generated from sales of radio programs and air time to advertisers, and from donations and subsidies, earned by entities (organizations, sole traders, and partnerships) that operate broadcast studios and facilities for over-the-air or satellite delivery of radio programs, which may include entertainment, news, talk shows, business data, or religious services.
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What drives the Global Radio Broadcasting Market?
Internet radio services are becoming popular as they provide better sound quality, music search tools, and offer genre-specific channels to listeners online. Internet radio, also known as web-radio technology or webcasting, uses the internet as a medium of distribution for broadcasting instead of traditional radio waves, which are limited by the power of the station's transmitter and available broadcast options. Internet radio provides access to radio stations and live events from across the world, which is not possible through traditional radio broadcasting. Major companies providing internet radio are Pandora Media Inc, Spotify, Tune-In, and Slacker.
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Global Radio Broadcasting Market Segments
The global radio broadcasting market is segmented:
By Type: AM, FM, Satellite Radio, HD Radio
By Broadcaster Type: Public, Commercial
By Frequency Band: Very-Low Frequency, Low Frequency, Medium Frequency
By Geography: The regions covered in the radio broadcasting market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
Radio Broadcasting Global Market Report 2022provides market size and growth forecasts for the global radio broadcasting market, global radio broadcasting market share, radio broadcasting market segments and geographies, radio broadcasting market competitive landscape including leading competitors’ revenues, profiles and market shares. The radio broadcasting market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.
Global Radio Broadcasting Industry Playersinclude Liberty Media Corporation, Sirius XM Holdings Inc, iHeartMedia Inc., The Walt Disney Company, Bouygues SA, Entercom Communications Corporation, Cumulus Media, Inc, FUJI MEDIA HOLDINGS INC, Netease Inc, Nine Entertainment Co., and Holdings Limited. Based on industry trends and company analysis, the report explains a number of strategies for companies in the market.
