Application software includes word processors, database programs, spread sheets and web browsers. Application software programming services develop, maintain and modernize software to enhance flexibility and mitigate risks, integrate applications, manage back-office, enterprise resource planning (ERP) and supply chain management (SCM) software, as well as collaborative and personal software services. They also cover engineering software and front-office customer relationship management (CRM) software services.
The global application software market was valued at $10.8 billion in 2017. Western Europe was the largest geographic region accounting for $3.9 billion or 35.9% of the global market. The USA was the largest country accounting for $2.3 billion or 21.4% of the global application software market.
The changing role of the modern DBA creates new challenges and transitions in application software industry. DBA supports several areas of enterprise by creating roles and auditing logons. It pays attention to several areas like authentication and authorization of users, protection of data and combat new threats.
Most of the organizations are moving beyond traditional data centers. Organizations that are highly mobile, fast growing and don’t have enough space have moved towards cloud services. Cloud services have evolved to such a point that only limited or in most case no servers are required to manage the IT needs of an organization. This has also enabled organizations to cut down on costs as they don’t need to buy software to operate the server.
The companies covered are IBM, Microsoft Corporation, Salesforce.com Inc., Oracle Corp., and SAP SE.
The countries covered are USA, China, Germany, Brazil, Japan, UK, Spain, Russia, France, Australia, Italy, India and rest of the world.