The bottled water industry includes establishments that purify and bottle water.
The global bottled water market was valued at $238.5 billion in 2017.
Asia Pacific was the largest region in the global bottled water market, accounting for more than 42% market share. The bottled water market in China is the largest in the world, accounting for less than 15% market share.
Consumers, particularly in North America, are gradually shifting from soda to bottled water. This shift is driven by consumer trend toward more healthful alternatives to unnatural and high-sugar drinks.
The top 5 companies covered are Nestle Waters, Danone, Hangzhou Wahaha Group Co, The Coca-Cola Company and Nongfu Spring.
Nestlé is the world’s largest food and beverage company.
The countries covered are China, Indonesia, India, Japan, Hong Kong, Malaysia, Australia, Singapore and others.
Bottled water market includes the following segments -
By Product –
• Packaged Drinking Water - Still is a kind of bottled water in which the water is purified and is infused with mineral salts for taste. The source of the water is generally groundwater or regular tap water.
• Spring Water/ Natural Mineral Water - Still is a type of packaged water in which the water is sourced from the earth's ice sheets, ice-caps, glaciers, springs, icebergs, bogs, ponds, lakes, rivers and streams or from groundwater in aquifers and underground streams.
• Flavoured Water - Still is a type of bottled water which contains flavours to enhance the taste or quality of the water. Flavours or enhancers can be natural or artificial.
• Functional Water is infused with vitamins, minerals, nutrients or flavours usually focused on benefitting consumers’ health.
• Spring Water/ Mineral Water - Sparkling is a type of packaged water is sourced from an aquifer such as a spring or an underground water source and carbon dioxide gas is dissolved under pressure to create bubbles resulting in fizziness in the drink
• Flavoured Water - Sparkling is a type of bottled water which contains flavours to enhance the taste or quality of the water and carbon dioxide gas is dissolved to create bubbles resulting in fizziness in the drink.
• Packaged Drinking Water - Sparkling is a kind of bottled water in which the water is purified, infused with mineral salts and carbon dioxide gas is added, which results in fizziness in the drink. The source of the water is generally groundwater or regular tap water.
By Packaging –
• Plastic- Bottled water in plastic bottle format is manufactured in various quantities per pack, ranging from 330ml to 5L along with pack sizes starting from 1 bottle to a pack of 12, 24 or 60 bottles.
• Glass- Bottled water in glass bottle format is mostly used in flavoured water with quantities per pack, generally ranging from 330ml to 750ml
• Can- Packaged water in can format is mostly used in flavoured water with quantity per pack ranging from 250 – 330ml along with pack sizes of 1,6,12 and 24 bottles. Cans are made of plastic, aluminium or steel.
• Drum (Bulk)- This packaging type is mainly used in still (non-sparkling) packaged/mineral/spring water in quantities ranging from 1500ml and above, made of plastic.
• Others- Tetra pack – box, Plastic cup, Stretched plastic, Plastic pouch
By Pack Size –
• 330 ml
• 331 ml - 500ml
• 501ml - 1000 ml
• 1001ml - 1500ml
• 1501ml and above
By Origin of Product –
By Quality –
• Premium - The bottled water which is high-priced is referred to as premium bottled water. Premium bottled water is typically priced between $2 and $100 per bottle.
• Non - Premium - A low-priced bottled water is non-premium. These bottled waters are generally priced below $1.