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Internet Protocol Television (IPTV) Market Global Report 2020-30: Covid 19 Growth and Change

Starting Price : $ 4000.00 | Pages : 150 | Published : May 2020 | SKU CODE : 7446 | Format :


The internet protocol television market consists of sales of internet protocol television and related services that are used in small and medium enterprises and residential customers. The Internet Protocol on TV (IPTV) is the method of transmitting and broadcasting television programs through the Internet using the Internet Protocol (IP). IPTV provides the user with innovative features to improve user experience compared to conventional TV broadcasting such as radio, satellite and/or cable TV.

The global IPTV market is expected to show a slow growth from $48.91 billion in 2019 and to $50.17 billion in 2020 at a growth rate of 2.59%. The slow growth in 2020 is mainly due to the economic slowdown across countries owing to the COVID-19 outbreak and the measures to contain it. The market is then expected to grow and reach $71.45 billion in 2023 at CAGR of 12.5%.

North America was the largest region in the IPTV market in 2019. Asia Pacific is expected to be the fastest growing region in the IPTV market in the forecast period.

The IPTV market covered in this report is segmented by type into video IPTV;  non-video IPTV. It is also segmented by end-user into small & medium enterprise; large enterprise; residential customers.

The growing preference for video-on-demand (VoD) service is a key factor driving the growth of the internet protocol television (IPTV) market. Video on Demand (VOD) is one of the innovative features that Internet Protocol TV offers. VoD provides consumers a range of available videos to choose from. The video is transmitted via the Real-Time Streaming Protocol. In the recent years, VoD has gained tremendous popularity, this has resulted in higher Smart TV adoption rates. For instance, in 2019, US providers are a pioneer of VOD users. Amazon Prime Video comes at first with 72% and Netflix is second with 63%. In the same year, 53% of users spend more than $11 a month on streaming services, in 2018 the figure was only 43%. Therefore, the growing preference of video-on-demand service is expected to drive the growth of the internet protocol television (IPTV).

The stringent regulatory norms and low content availability is a key factor hampering the growth of the Internet Protocol Television (IPTV) market. Countries have various regulatory frameworks for the quality of video transmission. Regulators have agreed in some jurisdictions that IPTV providers will be subject to the same content regulation levied on paying television providers. For instance, IPTV providers in Singapore are subject to the programming code levied on paying television providers. IPTV operators using fixed networks in many European countries such as Belgium, France, Sweden, and the UK are subject to must-carry regulations that require cable or satellite providers to retransmit local over - the-air television stations signals. Therefore, the stringent regulatory norms and low content availability is expected to limit the growth of the IPTV market.

A key trend in the IPTV industry is the rising demand for fiber-to - the-home (FTTH) connections. Owing to the limitless bandwidth and transmission capacity of optical fiber, FTTH is well suited for IPTV. FTTH offers a fixed access network to provide broadband high-speed, resulting in improved user experience. For instance, in 2019, Reliance Jio planed to launch its Jio GigaFiber FTTH service offering data, calling and IPTV benefits under a single plan. The company claimed the plan that include 100 GB of high-speed data with 100Mbps bandwidth, unrestricted voice calls, Jio Home TV subscription and access to all Jio apps. Therefore, the service providers are now gradually providing premium content through FTTH to ensure a better user experience.

In March 2018, Espial Group, Inc., a Canada-based company, developer of IPTV middleware and applications acquired vendor Kasenna for $6.5 million. This acquisition strengthens the leadership position of Espial in the IPTV, hybrid IP-DVB and hospitality segments. Kasenna, a California based company, develops IPTV solutions that enables broadband service providers to deliver multi-play offerings to consumers.

Major players in the market are Verizon Communications Inc., Huawei Technologies Co. Ltd., AT&T Inc., Deutsche Telekom AG, Akamai Technologies, Cisco Systems, Inc., Ericsson AB, ARRIS International Plc, Moftak Solutions, Sterlitetech

The companies covered are Verizon Communications Inc.; Huawei Technologies Co. Ltd.; AT&T Inc.; Deutsche Telekom AG; Akamai Technologies; Cisco Systems, Inc.; Ericsson AB; ARRIS International Plc; Moftak Solutions; Sterlitetech; Tripleplay Services Ltd.; SK Telecom Co. Ltd.; Orange SA; Telefonica S.A.; MatrixStream Technologies Inc.; Necro IPTV; Foxtel Management Pty Limited.; China telecom Corporation Ltd.; NTT Communication; Iliad S.A.; Century Link

Countries covered are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

1) By Type: Video IPTV; Non-Video IPTV 2) By End-User: Small & Medium Enterprise; Large Enterprise; Residential Customers

    1. Executive Summary

    2. Internet Protocol Television (IPTV) Market Characteristics

    3. Internet Protocol Television (IPTV) Market Size And Growth

    3.1. Global Internet Protocol Television (IPTV) Historic Market, 2015 - 2019, $ Billion

    3.1.1. Drivers Of The Market

    3.1.2. Restraints On The Market

    3.2. Global Internet Protocol Television (IPTV) Forecast Market, 2019 - 2023F, 2025F, 2030F, $ Billion

    3.2.1. Drivers Of The Market

    3.2.2. Restraints On the Market

    4. Internet Protocol Television (IPTV) Market Segmentation

    4.1. Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    Video IPTV

    Non-Video IPTV

    4.2. Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    Small & Medium Enterprise

    Large Enterprise

    Residential Customers

    5. Internet Protocol Television (IPTV) Market Regional And Country Analysis

    5.1. Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    5.2. Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    6. Asia-Pacific Internet Protocol Television (IPTV) Market  

    6.1. Asia-Pacific Internet Protocol Television (IPTV) Market Overview  

    6.2. Asia-Pacific Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    7. China Internet Protocol Television (IPTV) Market  

    7.1. China Internet Protocol Television (IPTV) Market Overview  

    7.2. China Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F,$ Billion

    8. India Internet Protocol Television (IPTV) Market  

    8.1. India Internet Protocol Television (IPTV) Market Overview  

    8.2. India Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    9. Japan Internet Protocol Television (IPTV) Market  

    9.1. Japan Internet Protocol Television (IPTV) Market Overview  

    9.2. Japan Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    10. Australia Internet Protocol Television (IPTV) Market  

    10.1. Australia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    11. Indonesia Internet Protocol Television (IPTV) Market  

    11.1. Indonesia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    12. South Korea Internet Protocol Television (IPTV) Market  

    12.1. South Korea Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    13. Western Europe Internet Protocol Television (IPTV) Market  

    13.1. Western Europe Internet Protocol Television (IPTV) Market Overview

    13.2. Western Europe Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    14. UK Internet Protocol Television (IPTV) Market  

    14.1. UK Internet Protocol Television (IPTV) Market Overview

    14.2. UK Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    15. Germany Internet Protocol Television (IPTV) Market  

    15.1. Germany Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    16. France Internet Protocol Television (IPTV) Market  

    16.3. France Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    17. Eastern Europe Internet Protocol Television (IPTV) Market  

    17.1. Eastern Europe Internet Protocol Television (IPTV) Market Overview

    17.2. Eastern Europe Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    18. Russia Internet Protocol Television (IPTV) Market  

    18.1. Russia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    19. North America Internet Protocol Television (IPTV) Market  

    19.1. North America Internet Protocol Television (IPTV) Market Overview

    19.2. North America Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    20. USA Internet Protocol Television (IPTV) Market  

    20.1. USA Internet Protocol Television (IPTV) Market Overview

    20.2. USA Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    21. South America Internet Protocol Television (IPTV) Market  

    21.1. South America Internet Protocol Television (IPTV) Market Overview

    21.2. South America Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    22. Brazil Internet Protocol Television (IPTV) Market  

    22.1. Brazil Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    23. Middle East Internet Protocol Television (IPTV) Market  

    23.1. Middle East Internet Protocol Television (IPTV) Market Overview

    23.2. Middle East Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    24. Africa Internet Protocol Television (IPTV) Market  

    24.1. Africa Internet Protocol Television (IPTV) Market Overview

    24.2. Africa Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

    25. Internet Protocol Television (IPTV) Market Competitive Landscape And Company Profiles

    25.1. Internet Protocol Television (IPTV) Market Competitive Landscape

    25.2. Internet Protocol Television (IPTV) Market Company Profiles

    25.2.1. Verizon Communications Inc.

    25.2.1.1. Overview

    25.2.1.2. Products and Services

    25.2.1.3. Strategy

    25.2.1.4. Financial Performance

    25.2.2. Huawei Technologies Co. Ltd.

    25.2.2.1. Overview

    25.2.2.2. Products and Services

    25.2.2.3. Strategy

    25.2.2.4. Financial Performance

    25.2.3. AT&T Inc.

    25.2.3.1. Overview

    25.2.3.2. Products and Services

    25.2.3.3. Strategy

    25.2.3.4. Financial Performance

    25.2.4. Deutsche Telekom AG

    25.2.4.1. Overview

    25.2.4.2. Products and Services

    25.2.4.3. Strategy

    25.2.4.4. Financial Performance

    25.2.5. Akamai Technologies

    25.2.5.1. Overview

    25.2.5.2. Products and Services

    25.2.5.3. Strategy

    25.2.5.4. Financial Performance

    26. Key Mergers And Acquisitions In The Internet Protocol Television (IPTV) Market

    27. Internet Protocol Television (IPTV) Market Trends And Strategies

    28. Internet Protocol Television (IPTV) Market Future Outlook and Potential Analysis

    29. Appendix

    29.1. Abbreviations

    29.2. Currencies

    29.3. Research Inquiries

    29.4. The Business Research Company

    29.5. Copyright And Disclaimer

List Of Tables

    Table 1: Global Historic Market Growth, 2015-2019, $ Billion
  • Table 2: Global Forecast Market Growth, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 3: Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 4: Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 5: Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 6: Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 7: Asia-Pacific, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 8: China, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 9: India, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 10: Japan, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 11: Australia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 12: Indonesia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 13: South Korea, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 14: Western Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 15: UK, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 16: Germany, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 17: France, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 18: Eastern Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 19: Russia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 20: North America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 21: USA, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 22: South America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 23: Brazil, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 24: Middle East, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 25: Africa, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Table 26: Verizon Communications Inc. Financial Performance
  • Table 27: Huawei Technologies Co. Ltd. Financial Performance
  • Table 28: AT&T Inc. Financial Performance
  • Table 29: Deutsche Telekom AG Financial Performance
  • Table 30: Akamai Technologies Financial Performance

List Of Figures

    Figure 1: Global Historic Market Growth, 2015-2019, $ Billion
  • Figure 2: Global Forecast Market Growth, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 3: Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 4: Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 5: Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 6: Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 7: Asia-Pacific, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 8: China, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 9: India, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 10: Japan, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 11: Australia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 12: Indonesia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 13: South Korea, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 14: Western Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 15: UK, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 16: Germany, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 17: France, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 18: Eastern Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 19: Russia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 20: North America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 21: USA, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 22: South America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 23: Brazil, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 24: Middle East, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 25: Africa, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Figure 26: Verizon Communications Inc. Financial Performance
  • Figure 27: Huawei Technologies Co. Ltd. Financial Performance
  • Figure 28: AT&T Inc. Financial Performance
  • Figure 29: Deutsche Telekom AG Financial Performance
  • Figure 30: Akamai Technologies Financial Performance
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