Market research services comprise companies that offers services such as aiding in marketing activities, studying and analyzing the market as per client needs and specifications. The market research services market does not include legal services, accounting, and other major general professional services.
The top five companies covered are Nielsen Holdings plc, WPP PLC, Ipsos SA, GfK GROUP and Westat, Inc. Nielsen Holdings was the largest company in the market research services market in 2017.
The countries covered are USA, China, Germany, Brazil, Japan, UK, Spain, Russia, France, Australia, Italy, India and rest of the world.
Market Research Services Market Size
The global market research services market was valued at around $192 billion in 2017. North America was the largest region in the market research services market in 2017, accounting for under 63% market share. The USA was the largest country in the market in 2017, accounting for under 47% market share.
Market Research Services Market Trend
Many companies are replacing traditional lengthy surveys with micro surveys to garner quick, real time insights from respondents. Micro surveys offer more real time data with a scope to customize future insights. Micro survey companies also enable companies to quickly interpret and generate trends and patterns.
Market Research Services Market Segmentation
The market research services market includes Marketing Research and Public Opinion Polling.
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Legal Services Global Market Opportunities And Strategies To 2021
Environmental Consulting Services Global Market Opportunities And Strategies To 2021
Accounting Services Market Global Briefing 2018
$
1000.00 January 2018
Accounting services provide systematic and comprehensive recording of financial transactions pertaining to businesses. The service involves summarizing, analyzing, auditing and reporting of the financial transactions for tax collection agencies and entities. It also involves auditing and preparing financial statements, designing accounting systems, developing budgets and accounting advisory.
Advertising, Public Relations, And Related Services Market Global Briefing 2018
$
1000.00 January 2018
The advertising, public relations and related services market comprise establishments offering services for planning, developing, creating and managing advertisement and promotional activities.
Architectural, Engineering Consultants And Related Services Market Global Briefing 2018
$
1000.00 January 2018
Architecture, engineering consultants and other related services comprise activities that provide support to planning and designing of construction related businesses of all sizes across all industries. Business entities that are engaged in providing architecture, engineering consultants and other related services are generally referred as architectural firms or engineering consultancy firms.
Design, Research, Promotional And Consulting Services Market Global Briefing 2018
$
1000.00 January 2018
The design, research, promotional and consulting services (also referred to as general professional services) market comprises establishments offering expertize and services to a wide range of industries, in some cases households and individuals.
Environmental Consulting Services Market Global Briefing 2018
$
1000.00 January 2018
The environmental consulting services industry comprise establishments engaged in providing advice, assistance, and action plans to organizations and governments to manage their environment. It includes prevention of environmental contamination, toxic substances, security consulting, waste management, and pollution control.
Legal Services Market Global Briefing 2018
$
1000.00 January 2018
Legal services companies advise clients (individuals or corporations) about their legal rights and responsibilities, and represent clients in civil or criminal cases, business transactions and other matters in which legal advice and other assistance are sought.
